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Katrina Cantrell

Our TOTAL PACKAGE helped to SELL another home!

Our TOTAL PACKAGE of furniture and accessories just helped to sell another home, and it is ready to move to your vacant listing this Wednesday, November 18! The TOTAL PACKAGE includes our our professional staging services as well as two months of furniture and accessory rental. Call us today at 571.230.4025 for your free quote! Why invest in The Total Package for a vacant property? • The Average Days on the Market (DOM) in 2009 for the Total Package is 16 Days • Staged Internet photos will help generate more buyer traffic by setting your house apart from the competition. • Home buyers can better envision themselves living in a home that is staged. Click here to view pictures of the package. Availability is limited, so call today. I wish you much success with your business! Katrina Cantrell President Capitol Staging LLC

Home Staging and Halloween in Washington, DC

My children spent the last couple of Halloweens Trick or Treating on Capitol Hill with family and friends. Washingtonians near the Eastern Market area go all out for Halloween, and my kids love the impressive home decorations and elaborate costumes. While the row houses allow for a high rate of candy collection, there are some houses that that are so scary that my youngest son will happily forgo the candy and move on to the next house. Home buyers can be the same way, and will move on to the next house if something scares them away. Here are a few staging tips that can help prevent scaring off home buyers: Clearly Define Each Room Is your dining room being used as an office and is your formal living room now a playroom? If so, switch the room back to its intended purpose otherwise home buyers may conclude the home is not spacious enough. Darkness Have you ever heard anyone say they like a house (other than a haunted house) because it is so dark? Be sure to turn on all of your lights for showing, open the blinds, and take down curtain panels that block too much light. Dark MLS photos will encourage Internet shoppers to move on to the next house. Mismatched Appliances Mismatched appliances disappoint buyers. The price of new, matching stainless steel appliances is much less than a price reduction of $20,000 or $30,000. Wall Paper Leaving dated wall paper on your walls is a trick not a treat to buyers. Though your wall paper may have been expensive, it poses a concern to buyers, and they may inflate the effort and cost of removal. Clutter Lots of clutter can turn your home into a haunted house! Your collections and paraphernalia can scare buyers into thinking there is no storage space in the home. Please give us a ring at 571.230.4025 if we can help your home become less "scary". Happy Halloween! Katrina Cantrell President, Capitol Staging LLC

Impressive Open Houses

Sunday, October 4 1 to 4 p.m. 7000 MEMORIAL HEIGHTS DR
ALEXANDRIA, VA 22306
$549,900

1

Click here to view the listing, FX7165560.

Sunday, October 4 1 to 4 p.m. 5912 1ST ST N
ARLINGTON, VA 22203

$569,000

1

Click here to view the listing: AR7159006.

Sunday, October 4 1 to 4 p.m. 13915 GUNNERS PL
CENTREVILLE, VA 20121 $289,900 1

Click here to view the listing, FX7167052.

First Time Home Buyers

First-time home buyers are flooding the housing market, pressed to seal the deal before the federal government's $8,000 tax credit offer expires on Nov. 30. Home staging can give sellers a very competitive edge as first time home buyers narrow their choices. Here are three good reasons why staging is a powerful marketing tool:

  • Staging offers a 343% rate of return on investment, significantly higher than the return on making repairs or renovations to a home (www.homegain.com)
  • Staged properties spend 80% less time on the market than un-staged properties (stagedhomes.com)
  • On average, staged homes sell 17% higher than an un-staged homes (stagedhomes.com)

The three open houses listed below are sure to impress buyers. Please contact us at 571.230.4025 if you would like to give your home the competitive edge!

All the best,
Katrina Cantrell
President, Capitol Staging LLC