An interesting challenge to any realtor reading this blog is to go to http://www.realtor.com/ and search for their "dream home" in their "dream city" and within their "price point" and try to be a buyer. The second part of the exercise is to read, see and feel the advertising of other agents. It will make you a better listing agent and help find buyers for the homes of your clients(s) if you implement better tactics to sell your own listings.
It should go without saying that you should take a look at your own listings, both in the MLS and in Realtor.com. Is the information you are trying to convey getting across to the buyer? So many times a listing agent is involved in getting the job done and going through the motions that they may not be adding vital information that would draw a buyer in. As internet savvy REALTORS we strive to make our websites and blogs "Sticky". Why aren't we trying harder to make our listings "Sticky". There are many agents that "drop the ball". They figure they got the information "up there", but is it the right information?
Tips For Listing Details:
Ladies and Gentlemen, this is your competitions idea of a marketing photo campaign. Most of these photos are the lead MLS photos (the best shot they had). I'd also like to take a moment to invite any seller to ask for copies of their add photos to make sure they aren't suffering the fate of the sellers homes below. Most of the listing below are active listings in the Bonita Springs, Florida market.
Welcome to my Photo Hall of Shame:
This is an active listing in Fort Myers Florida, right now, December 29, 2006. I guess the trash can lid is a bonus to the "date stamp" in the corner. Uh, 2003?

Would it have really been THAT hard to have the pick up truck moved?

Looks like we get a panel truck and an open garage door as a bonus here. The only other photo provided with this one is a satellite photo from the tax roll and the PANEL TRUCK is in it!


How about we wait until the sun comes out? This looks like a cheerful place to live.

Is the MAILBOX for sale? Is this an add photo for herbicide? Pick up truck issue bonus. Badexposure bonus.

Ok, it's on Oregon Street in Bonita Springs. If it didn't read "single family home" I'd think the tree is for sale:

Multiple car bonus, plus date stamp:

Two for one! Two exterior photos of the same house? Which house is the one that is for sale? I think it's the blue one, the photo was actually installed multiple times. Minivan Bonus!

Totem Pole Bonus, I actually like this one:

Another cheerful place to live, car bonus:

I wonder why they didn't go with the black interior? It is Florida, it would bet too hot, right?

Maybe we could have just peeked over that railing for this lovely photo:

Utility Box Bonus:

Parking lot dispos-a-car bonus:

Lake View + tree bonus:

Was this agent sitting on the floor?

Dead yard, roof failing bonus:

They covered the car so you wouldn't see that it was on blocks:

Now go out there and kick it up a notch! Look through that camera with a new perspective....please.
A Community Development District (CDD) is a local, special purpose government authorized by Chapter 190 of the Florida Statutes as amended and is an alternative method for managing and financing infrastructure required to support community development. Real Estate in Lee County, which includes the cities of Bonita Springs, Estero and Fort Myers may be subject to a CDD.
CDD's possess several powers as a legal entity, such as the right to enter into contracts; the right to own both real and personal property; adopt by-laws, rules and regulations and orders; to sue and be sued; to obtain funds by borrowing; to issue bonds and levy assessments.
CDD's provide a mechanism for the financing and management of new communities, which is consistent with the local governments' development procedures and regulations. They represent a major advancement in Florida's effort to manage its growth effectively and efficiently.
The community development district may impose and levy taxes or assessments, or both taxes and assessments, on the property.
These taxes and assessments pay the construction, operation and maintenance costs of certain public facilities and services of the district and are set annually by the governing board of the district.
These taxes and assessments are in addition to county and other local governmental taxes and assessments and all other taxes and assessment provided for by law.
Q. Can I pay off my CDD assessment?
A. A: Yes, you can pay off the capital assessment on your property at any time, but not the O & M assessment
Q. What time period does the assessment cover?
A. A: CDD assessments are collected in advance.
Q. I paid off my CDD so why do I still have an assessment on my real estate tax bill?
A. The property continues to be subject to annual operating and maintenance (O & M) assessments for the maintenance of common improvements that the CDD provides. This assessment is subject to change annually with the adopted budget.
Q. What does the O & M pay for?
A. The O & M (operating and maintenance) assessment is an annual assessment for maintenance for common improvements within your community that the CDD provides. The services vary depending on which community you live in. For example, it may cover landscaping, street lights, guard facilities, roving patrol, storm water management, etc., or it may only include a few of the services listed above.
To perform a data search or to find information regarding a CDD in your neighborhood visit: http://www.cddswf.com/
ActiveRain Corp. is not responsible for the accuracy of the site's content (which is written by members of the ActiveRain Real Estate Network) and does not endorse the views of the real estate agents, mortgage brokers, and others listed here.
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