Danae Aballi

HomeTweetHome (Twitter)

How are you all using Twitter in your businesses? My company, Homes & Land Magazine and HomesAndLand.com, just launched a new service that allows consumers to receive property information using Twitter.

Here are some examples of how we can use Twitter:

• Consumers viewing a Homes & Land magazine can text a listing’s MLS ID to Twitter and
we will text them back with price, bedrooms/baths, agent’s name, a link to the agent’s
phone, and a URL to the listing.

• Consumers driving by a property for sale can text the property address and city to Twitter
and we will text them back with price, bedrooms/baths, agent’s name, a link to the agent’s
phone, and a URL to the listing.

Valid tweets:
@homesandland <mlsid>
@homesandland <listingid>
@homesandland <streetnumber streetname, city>
@homesandland <streetname, city>

Instructions for using Twitter with HomesAndLand.com
We have provided detailed instructions for consumers explaining how to use this service. To
access these instructions, go to the new home page, www.HomesAndLand.com, and click on the Twitter logo. The resulting
page provides detailed instructions about how to sign up with Twitter and how to use our service.

Oh yay! It's that time again for the Corona, CA Chili Cook-Off (put on by Corona Mortgage) for the real estate community. It's a fun event and great networking! Hope to see you all there. Be sure to stop by my Homes & Land Magazine booth to try some of my mom's famous white chili.

Advertising SB 1461

DRE License
Number on Ads
(eff. 7/1/09)

This law requires a real estate licensee to disclose his or her DRE
license number on all “solicitation materials intended to be the first point of
contact with consumers” and on real property purchase agreements when
acting as an agent in those transactions.

It defines "solicitation materials intended to be the first point of contact with
consumers" to include:
. business cards,
. stationery,
. advertising fliers, and
. other materials designed to solicit the creation of a professional
relationship between the licensee and a consumer.

Excluded from the definition are the following:
. an advertisement in print or electronic media,
. "for sale" signs, and
. specified classified rental advertisements.
Amended Business and Professions Code Section 10140.6.

We are pleased to announce that my website, HomesAndLand.com, has entered into a partnership with
Enormo, the world’s largest international real estate website. We are now
exporting over 150,000 listings from across the United States and Canada. There
is no minimum price requirement to be exported.

Homes & Land covers many vacation and resort communities that are popular
with international investors. The partnership with Enormo gives added exposure
to listings in those popular tourist areas.

Enormo currently has 8.7 million for-sale and rental properties in 80 countries
worldwide. Enormo is ranked 9th most-visited real estate site in the world by
comScore.

So if your interested in reaching the International market, advertise in Homes & Land Magazine and your listings will automatically be posted to Enormo.com (plus 27 other national websites!)