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Darla Rowley
Impact Interior Design Solutions

Darla Rowley: Home Stager in Royal Oak, MI

Mobile: (248) 761-3320

Home staging company that can help as much or as little as needed. Our Track record is proof staging works! We turn for sale into sold!

About Us:

We understand that moving is one of the most stressful experiences families and individuals can go through. We are committed to making that transition as easy and stress free as possible.

The fact is; for many home sellers, the sale of a home represents the single largest asset an individual or family has. A "ripple affect" happens when a homeowner gets more or less for their home. We help our clients maximize the value of their home, and as a result, enable them to move to the next phase of their life with greater ease and financial security.

We are honored that many sellers have chosen us to help them maximize their investment. Our sellers know time is money! We help our sellers get top dollar in the shortest time frame possible.

How We Work

WHAT IS STAGING?

Staging is a marketing tool. In much the same way retail stores create interesting vignettes and displays to showcase their goods, we use staging to merchandise your property as a “product”. We see your property through your buyer’s eyes, and the result is home that looks warm, inviting and appealing to prospective home-owners.

SERVICES MENU

Staging Consultation
Ideal for occupied homes, we’ll objectively review the condition/appearance of your home and provide. Usually takes 30 minutes and not exceed 1 hour. This is an on site evaluation of your property with proposal. The fee for this service can be applied to any other service if contracted. Usually $75.00

Staging Report
The report contains project priorities, editing suggestions for collectibles or possessions, furniture placement ideas, and recommended updates that may increase the sale-ability of your house. This service is perfect as a starting point for occupied homes. Prices start at $250.00

Staging Report Plus
Includes the Staging Report, plus up to three hours of staging assistance as needed in occupied homes. Prices start at $400.00

Curb Appeal Consultation

Get an objective evaluation of your home’s exterior appearance. Starting at $150.00

Vacant Property Staging
This package includes delivery of furnishings/décor items* and implementation/ placement by a professional stager. Rental costs for all furnishings and decor items required stage a living area, dining area and master bedroom, plus accessories for the kitchen and all baths. FREE delivery and 2 month term lease on decor items, Starting at $999.00 (appropriate for homes under $125,000)

* Decor and furniture packages are selected to be appropriate for the value of the home. Other packages are available for larger or more expensive homes. Extended rental is available at an additional charge if a longer staging or in-market period is required

Home Investor Specials
Call or email today to get investor pricing for vacant houses. Impact Interior Design Solutions can also help with the pre-construction decisions, saving money and time by handling the design details.

Bids and agreements are always provided in writing after onsite consultation.

DECORATING SERVICES

We bring a “staging perspective” to our home decorating services. That means we always try to work with your existing furnishings to help stretch your budget, while creating an environment that appears spacious, warm and inviting. Before you decide to redecorate, let us help you develop a plan that will prevent costly mistakes and unnecessary purchases. The physical aspects of the space, your current possessions and our understanding of your lifestyle will guide us in creating a economical plan that fits your lifestyle—and budget–perfectly.

Color consultation

Working with color can be tricky. Beige and white are safe…but boring. Bright colors are fun but can be risky if they’re not done right. We can help you create a color scheme that fits your personality, works with your lifestyle and harmonizes with your existing furnishings and the architecture of your home. It’s a great way to augment your decorating plan and give your home a designer look (without the designer price). Prices start at $100.00.

Move-in color consultations for the entire home start at $300.00

Decorating Plan
Redecorating your home can be an exciting but daunting prospect. A decorating plan will help you choose furnishings that are appropriate in style and scale for your space. The plan takes into consideration your personal taste and your lifestyle needs, and will include scale drawings of your space, and a color guide to help guide your decorating decisions. Pricing starts at $500.00 for 10 hours of support.

Unpacking
Imagine… all your dishes unpacked, washed and put away, food in the fridge and pantry, beds made, kids’ toys unpacked, and boxes gone. Have our team help you turn your new house into your new home. We can even coordinate a cleaning service to make sure everything is sparkling clean when you arrive.

MOVE IN SERVICES

Unpacking
Moving is stressful, and unpacking your belongings is time consuming and exhausting. So imagine arriving at your new home and having your dishes unpacked, washed and put away. There’s food in the fridge and pantry, the beds are made and the kids’ toys are unpacked. Best of all, your boxes are gone. We can even provide cleaning service to make sure everything is pristine when you arrive.

Move-in decorating
It’s often difficult to visualize your furnishings in your new home, so it’s not surprising many homeowners discover that items that worked in the prior home don’t work as well in the new one. We can help you fit your existing possessions into your new space seamlessly, by using the same items in a new way and making recommendations on new purchases, as required.

Organization
Creating order where there is chaos, our expertise is helping homeowners “edit” items no longer needed to make way for new beginnings, new additions to the family, or just to create an environment that is more organized and less stressful. We customize solutions that will meet our clients’ objectives. If your home suddenly feels too small, or you feel you could function better in your space with a little more organization, we can help.

Estate downsizing
Transitioning from a large home to a smaller space can be challenging. We specialize in helping our clients edit possessions that are no longer needed and organize their new living area to make best use of the space.

How We Work

Orientation

We begin with an initial meeting or conversation to learn if staging can help you. This is an opportunity for homeowners and real estate agents to learn about the staging process and hoe it can benefit their home or listing. This process normally takes about 15 – 30 minutes

An estimate or quote for various levels of services can be provided at this time. The services menu above provides estimates for specific service fees. All fees are subject to change based on size and condition of home.

Shopping support is available for any service.

Basic or Full-Service Options

We can help as little or as much as you like. We can provide partial hands-on services or full project management to complete your project on time and on budget. An estimate will be provided at the initial meeting or at the end of your consultation, as you prefer.

To view our work, view our before and after pictures here!

http://impactids.com/before-after

Testimonials

" It is usually the housing decor situation most difficult to conquer, when I hire Darla. She gets the mission done! Her eye to detail is yet practicality and that allows her services to reach high standards of quality. Her pleasant nature manages to be direct and to the point, there are no hidden costs or ulterior motives.

Authentic in every aspect of what she does!"

Annette Keeble http://www.linkedin.com/in/annettekeeble "The nucleus of my radio show is good content through local experts. With the down turn in the real estate market in Metro Detroit many of my listeners where eager to find ways to differentiate their homes that where for sale in a down market. I met with Darla Rowley to talk about home staging. Boy was i impressed! Her knowledge of home staging is unrivaled. She kept her finger on the pulse of what was going on in the local real estate market. When she came on my radio show as a guest in early 2007 the phone lines literally exploded! it was one of my better shows. If your home is on the market you shouldn't be selling it without Darla looking at it first!!!"

Adam Helfman http://www.hireitdone.com/

“I am proud to have Impact Interior Design solutions on my team. They have made a big difference in assisting us get our listings ready. Darla’s attention to details, and cost effective strategies have turned average homes into fabulous! Recently we had a modest home staged and it received an offer in just 6 days!

She assisted us in staging another home, and I was amazed how much she was able to get done on so little budget, mixing old and new items! From now on, I want all of my listings staged. I will encourage all of my clients to learn about staging, and hire Impact Interior Design Solutions!”
Kate Jones

Royal Oak, MI

"I's had our house on the market fo nine months with out a single offer. It looked like nothing would ever happen until our new Real Estate Agent introduced us to Darla. She worked closely with our agent, did her magic, and we sold our house at the asking price within 2 weeks! Simply amazing!" S. Groscurth Royal Oak, MI

"IMPACT! did a great job turning my "bachelor pad" in Rochester Hills into a home that any family could appreciate. Starting with the exterior, my landscape was beautifully redone with flowers, shrubs, and trees in both the front and back yards.

The interior appearance was improved by re-arranging existing furniture, bringing in accent furniture/pictures/lighting, and adding a personal touch. Each room was changed into a warm, inviting atmosphere.

Thank you IMPACT! for your creativity and style and helping to sell my home quickly (less than 6 weeks) in a down market.

Sincerely,
John Faarup Rochester Hills, MI

Impact IDS gave us first class, prompt, personalized service when we were readying our home for sale. The attention to detail paid off in spades; we sold the home in just six days in an extremely competitive market. Darla Rowley and her crew worked cooperatively with the contractor/painter who was updating the 1950's home, suggesting subtle, impressive color schemes and finishing touches that set our house apart from the many others listed in our price range. We believe Impact IDS gave us the edge we needed to make a quick and profitable sale.

Barbara Zmich
Celeste McClellan Barbara and Celeste Birmingham MI

Darla Rowley

Why are some Realtors slow to recommend Staging as a marketing tool?

Darla RowleyImpact Interior Design Solutions

About Us:

How We Work

WHAT IS STAGING?

SERVICES MENU

DECORATING SERVICES

MOVE IN SERVICES

How We Work

Testimonials

Darla Rowley
Impact Interior Design Solutions