Craig Davidenko

What's my house worth??

A question asked by many......but only you know the real answer.

The three words of real estate used to be location,location,location...

Today the three words of real estate are price,price,price.

If you are getting ready to sell your home or currently have your home on the market you will need to give yourself a serious "GUT" check!

Figure out how much you originally paid for your home. How much money do you have in improvements ?.......and most importantly what are you willing to walk with ?????

Price your home knowing that a potential buyer is obviously going to make an offer that is much lower...but remember you've got one shot to make a first impression. Make that first impression a great price!

You may sell for a lot less than you originally thought but then again you may pay a lot less on the next purchase of a home.

Today, more than ever "buyer's" are looking for a ready,willing and able seller!

Buyers bring the listings!

Today buyers are finding the listings they want to see off the internet. Buyers are able to search area MLS's on a multitude of websites. The buyer is researching and educating themselves about real estate to the point where they know as much or more than the real estate agent themselves. Real estate agents are actually benefiting because the buyer is handing the real estate agent the listings they want to see. After all a real estate agent has a lot of territory to cover in this ever changing market.

Flat rate real estate is sweeping the country with great enthusiasm from sellers and buyers. There are some Realtors though, that are bad mouthing "flat rate real estate". They tell prospective sellers that the commission they charge is worth it. That they provide more. Well today there are more listings than ever before on the market. Are agents going to advertise every listing they have "in the real estate magazines"? No! Agents must concentrate on finding the buyer....and if the buyer brings a listing to an agent, and buys through that agent...is that agent willing to reward the buyer with a rebate from his or her commissions??

Flat Rate Real Estate is everywhere!!!! It is great to see so many embracing this common sense platform of buying and selling real estate!






Are you still in denial ? Just "Google" most any "blue chip" real estate company and the words "flat fee" or "flat rate" and you will see plenty of "REALTORS" using this consumer friendly way of conducting business.

Watch this particular video and you will understand why flat rate real estate is making headlines across the country!

Real estate today is a trying business. Sellers have lost their 401k's, their equity, and hope. Buyers who have also lost their 401k's are struggling with the ability to save and with the perception of "value". Due to the resources and information readily available from the Internet, consumers are more educated than ever before. They are demanding to save on the thousands of dollars Realtors charge. In this space steps in the Flat-Rate broker, who charges a fraction of what traditional brokers charge. Now most brokers will try to throw the flat rate broker under the bus but....not so fast.....Many "Blue Chip" real estate brokerages are venturing into the "flat-rate" concept. It is very easy to type "flat rate + Remax, Century21,etc....."into "GOOGLE" and find Realtors using the flat-rate platform. There is talk that a new campaign to inform consumers about "How the homeowner can save in these trying times" is set to hit Network Television via Flat Rate Real Estate. As many conventional brokerages try to hold on to past commission structures others are embracing a flat rate and rebate model. It is evident in today's media that the "one's" first to market will gain "market share". There are a couple of national branding models that have adapted to this Flat Rate Real Estate concept and are gaining speed as we speak.....one in particular is "Flat Rate Realty"

Times are tough. The US housing market in it's worst downturn in recent memory. The real estate industry has been forever changed and those who are clinging onto the past will fall fast and hard. The new model for real estate will consist of a realistic approach towards the homeowners that are in trouble. The new way of business will be some kind of "flat rate" scenario. Gone will be the commission structure that most old school agents and brokers are used too. They will however retain the selling commission but in order to attract the buyer they will have to think outside the box and use unconventional tactics of advertising. Don't get me wrong I would love to see the 6% commission again but in this world we live in today it is certainly not realistic!