Maureen Reddy

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“As owner of DaVinci Designer Gallery, I has been successfully staging homes for over a decade, in the best of times….and, yes, the worst of times.

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I want to give you, the sellers, a glimmer of hope and a bit of advice in these “worst of times”.

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My staging project last week found me in Peabody at a quaint property with an aqua blue bathroom (shower, sink, and tub), cut up floor plan, steep stairway, and dysfunctional rooms.

After assessing the upgrades, formulating a plan, and scheduling the trades, we set off to work.

Several rooms were painted, a pass-through bedroom was refunctioned as a den, carpets were professionally cleaned, and our blue bathroom went bye-bye. The vanity and toilet were replaced and the tub was reglazed. Updated light fixtures were added throughout along with furnishings art, area rugs and window treatments. This project was completed in five days and just in the nick of time for the photo shoot.

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Before the staging process, the Realtor

was considering putting this property on the market for $309,000. After the staging was completed Jim and the homeowners agreed that the asking price would be set at $339,000.

The home sold for full asking price at the first open house!!

That’s correct staged by Friday sold on Sunday!

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For all the staging synics out there, here are the undisputable facts….

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<!--[if !supportLists]-->1) <!--[endif]-->The Realtor provided the homeowner with a professional Home Staging report by DaVinci Designer Gallery in order to educate them on how to add value to the property.

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<!--[if !supportLists]-->2) <!--[endif]-->The homeowners spent approximately 2% of the value of their home.

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<!--[if !supportLists]-->3) <!--[endif]-->The homeowners enjoyed an approximate 500% return on their staging investment.

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<!--[if !supportLists]-->4) <!--[endif]-->The homes visual presentation added to an immediate sale.

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Sellers take note. With the vast inventory on the market you need to be a step above your competition. Have your home professionally staged allowing it to show its absolute best.

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Realtors take note. Educate your clients on positive staging statistics. Visit staged properties and interview local stagers to find the right one for your client.

Most importantly, in these “worst” of times understand that staging sells a home quicker and for more money. Staging is an integral tool in a real estate sale.

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Maureen Reddy, owner of DaVinci Designer Gallery, is fervent about getting the message of “home staging importance” out to realtors and sellers.

Read the latest press release from on Home Staging Firm DaVinci Designer Gallery

http://www.prfree.com/index.php?cur=index&action=preview&id=107504

Home staging not only sells your property for more money, but it sells it quickly. The properties staged by Davinci Designer Gallery, in April , sold in record time.

Watertown Condo–Days on Market -29 (current Watertown condo average dom 129 days)

Watertown Single Family -Days on Market- 22 (current Watertown single family average dom is 83 days)

Newton Single Family -Days on Market -73 days (current Newton single family average dom is 101 days)

Cambridge Condo- Enjoyed the results of the staging so much they pulled the property from the market and bought various staging products brought on the job.


It is most important, in today’s selling environment, that your property shows its absolute best. Staging can make the difference between an immediate sale or your home languishing on the market for months!

As we all know …time is money. Staging your home in order to make a quick sale will eliminate, not only “seller angst”, but the need for price reductions and marketing costs.

DaVinci Designer Gallery has been successfully staging homes across Massachusetts for over a decade. Sellers enjoy a 300% return on investment for every staging dollar spent.

Today’s buyer is looking for a “show house” property. DaVinci Designer Gallery’s years of experience and customized service allows for an outstanding presentation and ultimately, a quick and profitable sale.

Contact Davinci Designer Gallery for a property review 617-319-2837
www-ddg-re.com

Maureen Reddy of DaVinci Designer was interviewed by journalist, Camila McLaughlin, and quoted in her recent article”Setting the Stage”. The article
appeared in the July /August issue of Bay State Realtor, the official publication for the Massachusetts Association of Realtors.

The article investigates the importance of home staging from both the Realtor and the stager’s points of view. Positive statistics are mentioned in the article along with staging relating to photographs, video, on-line selling, and marketing property.

Staging is an intregal part of the real estate industry and it is a service that is here to stay, “ Buyers today expect a property to look like a designer show house “ says Reddy, and savvy Realtors are using the service to ensure their success.

To read the article visit:
http://www.marealtor.com/content/bsr_news_features.htm?inCtx13pg=0&page_id=940&inCtx13news=16&inCtx13view=40&site_id=1&minor=1&major=1&inCtx13order_by=S:[start_date]%20desc&inCtx13news_id=1011