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Ken Pederson, Certified Mortgage Planner

Toss Out the Gadgets?

Ken Pederson at FAIRWAY Mortgage discusses the gadgets we surround ourselves with in our effort to stay on top of our databases and calendars, and encourages not to lose sight of what's important. Keep in mind that you're in sales, and picking up the phone is still just as effective as it has always been. A database is still a database whether it's in software or in a recipe box on note cards. If you nurture your database, it will flourish.
This week's extra

Are You Feeling the Market Pick Up? Want to?

Ken Pederson from FAIRWAY Independent Mortgage Corp. in Lancaster, PA, asks if you're feeling the market pick up, too. Want to make your market pick up? Focus on prospecting, marketing (who's getting your message and how consistently?) and networking. He shares tips from 3 top voices in the real estate world: Floyd Wickman says write down your goals. Bill Hart says get clear on what you want for this year. Michael Maher asks what's your word for the year that sums it all up and helps you make it happen? Link

Looking for that One Little Thing to Push You into Success?

Ken Pederson of FAIRWAY Independent Mortgage in Lancaster, PA, invites you to attend our upcoming Realtor Summit Training at LCAR (Lancaster County Association of Realtors) next Tuesday. It isn't just one little thing you do that's going to push you over the top to success. It's a combination. How does your combination look? Are you maximizing your potential? That's going to be our focus next Tuesday. Register for a seat at www.fairwaypa.com/resignup.html

Wow and Wow

Ken Pederson of FAIRWAY Independent Mortgage in Lancaster, PA, talks about New Year's resolutions, and following a simple and doable business plan.