The Market Snapshot will save you hours of research time? (edit/delete)
I can't express how amazing the Market Snapshot real estate analysis tool is! If you are in the information gathering stage of buying a home or trying to find out what you should sell your home for then the Market Snapshot is the best place to start. My clients have been raving about this new tool!
If you live in Fort Myers, Cape Coral, Estero, Bonita Springs, Sanibel, Captiva, Lehigh Acres, North Fort Myers or Fort Myers Beach you need to try Market Snapshot!
MARKET SNAPSHOT is Amazing...
Whether your buying or selling real estate your will find the most up-to-date relevant information on your neighborhood of interest and save hours of research time!
With access to the Multiple Listing Service (MLS) data I will provide you with what you need to:
... and answer any pressing questions you may have.
GoTo: www.InvestFortMyers.com and checkout this amazing FREE tool!
"I finally found the most comprehensive, easy to use real estate analysis tool that saved my clients hours of research time and allows them to automatically be updated with the latest information on what is listed for sale and what has sold in their neighborhood." - Nicholas Paulus, Founder.
The big dilemma every real estate professional has to face in a tough market is how can they obtain the greatest exposure from advertising with the least amount of dollars spent. Not many agents these days have the money to place ads and when they do how do they know what the exposure is from those ads? Agents make the big mistake of shuffling their ads around or stopping all together after their ad only runs a few times without any response.
The most important aspect in marketing is having a consistent message in front of the same audience over a long period of time. The concept is really pretty simple! The more someone see your ad the more likely they are going to remember you and call upon you. Branding is a war of attrition and the longer you can be in front of people with your message the more likely they are going to turn into your clients.
It is actually the best time ever for a real estate agent to effectively be able to market themselves and their properties. I guess you can say we are lucky to be alive in such a technologically driven time. The Internet is the most important place to start marketing and branding yourself on a consistent basis and the cost are minimal compared to the traditional print media. I especially believe that banner advertising is the most effective advertising you can do besides writing a blog.
My first piece of advise would be to go to a professional advertising and marketing company to have them put together your logo and identity and then have them build you two or three banner ads to use online. This will cost you some money but you will look back and be glad you did this first. Remember to shop around and compare bids for these services. Prices can range significantly and never pay upfront. The key to making your advertising material work is that you work well together and have the same vision as your designer.
The most valuable tool I have found to help me gauge the success of my online ads has been Google Analytics! I can see how many people have clicked on my ads and then track how long they stayed on my website and what they looked at. I can instantly see how successful my ads are and watch the activity daily, weekly, monthly or yearly to compare the ads effectiveness and success over time. In other words I can see who eat my cheese.
Remember your clients deserve to have the very best representation and having a consistent marketing strategy that has the exposure and frequency needed to attract buyers and sellers is a win-win for everyone.
I want to introduce a great tool to use while you are in the research phase of the process. Whether you are selling your home or interested in a particular home to purchase before doing anything else you must try the Market Snapshot!
Some helpful tips -
Buyer
If you are an interested buyer and want to find out about a particular home and what is listed and has sold as well as all the most important statistical information in the homes neighborhood to help you make a wise purchase then go into Market Snapshot as if you were the owner of the property and type in the address and you will see everything about that property and the neighborhood it is in. This an invaluable tool and you will save hours of research time.
Get Started Now: www.InvestFortMyers.com
Seller
Have a home you want to sell and not sure what price your property is worth. The Market Snapshot is will give you the most up-to-date market information. You will be able to see what is listed for sale and what has sold in your neighborhood and gauge how the market is trending. The statistical information will show you the most important data to help you understand the market and how your property stacks up with your neighbors.
Get Started Now: www.InvestFortMyers.com
I truly encourage you to try the Market Snapshot and once you do you will be glad you did and if are please let anyone else you know who is looking to buy or sell a home about this amazing tool.
Thanks!
I can't express how amazing the Market Snapshot real estate analysis tool is! If you are in the information gathering stage of buying a home or trying to find out what you should sell your home for then the Market Snapshot is the best place to start. My clients have been raving about this new tool!
If you live in Fort Myers, Cape Coral, Estero, Bonita Springs, Sanibel, Captiva, Lehigh Acres, North Fort Myers or Fort Myers Beach you need to try Market Snapshot!
MARKET SNAPSHOT is Amazing...
Whether your buying or selling real estate you will find the most up-to-date relevant information on your neighborhood of interest and save hours of research time!
With access to the Multiple Listing Service (MLS) data I will provide you with what you need to:
... and answer any pressing questions you may have.
GoTo: www.InvestFortMyers.com and checkout this amazing FREE tool!
"I finally found the most comprehensive, easy to use real estate analysis tool that saved my clients hours of research time and allows them to automatically be updated with the latest information on what is listed for sale and what has sold in their neighborhood." - Nicholas Paulus, Founder.
I recently attended a conference on the southwest Florida real estate market. It was pretty negative for the most part with sprinklings of hope. For many of those who were high flyer's in 2004 and 2005 the shock of the 2006-2009 has been a real coming to Jesus period. The One speaker who focused on commercial real estate pretty much said that the commercial real estate market was headed into a black whole and predicted a massacre was unfolding. The residential speaker was a bit more optimistic but overall stuck with the we are screwed theme of the night.
Many of us who did get sucked into real estate market over the last 7 years have suffered greatly and lost so much. I can't help but think we were all setup. This last decade no matter which asset class you put your money in you lost. But what choice did we have when keeping money at the bank was earning 1% or less. How would you like to have bought General Electric (GE) at $41.00 and have it go down to $7.00. Wasn't it supposed to be a world class company with great earnings? How about buying a residential lot in Lehigh Acres, FL for $50,000 and having it go to $1000? There are many examples I could show but I think you get the point.
Any market is made up of people who are either buying or selling and the most important thing to remember is that these buyers and sellers are you and me and the neighbors next door. The human factor and understanding the psychological mind set of the majority in the market will help determine its direction. We as humans have the nasty habit of taking the pendulum to far one way or another. In the 1600's the great tulip bulb craze is a perfect example of a market bubble scenario. People drove up the price of tulip bulbs to exceed the average persons annual salary by 6 times.
The tulip was brought to Europe in the sixteenth century from the Ottoman Empire. Holland's upper classes soon competed for the rarest bulbs as tulips became a status symbol.
By 1636, tulip bulbs were traded on the stock exchanges of Dutch towns and cities, this encouraged all members of society to speculate in the markets. Many people traded or sold possessions to participate in the tulip market mania. Like any bubble, it all came to an end in 1637, when prices dropped and panic selling began. Bulbs were soon selling at a fraction of what they once had, leaving many people in financial ruin.
Ultimately we decide when a market is to high or to low and it is important to remember that markets do recover and come back. The suppy of real estate is not infinite and there is real intrinsic value to property. I believe that the residential real estate market is in recovery and that the over supply of existing homes is lowering. An important factor for this happening is that the supply of new homes coming on the market has virtually stopped allowing existing home inventory to lower.
The number of buyers is increasing in the $250,000 and lower homes and this is evident in the dramatic inventory decline in this category. I see the next big improvement in the $300,000 to $800,000 price range as banks are starting to get more aggressive in getting these properties off their balance sheets. Th million dollar and up home category is very slow with lots of inventory and look for its recovery in 2011.
An important factor to consider is that banks are preparing for the coming commercial real estate crisis and they want to reduce the residential inventory on their books so they are healthy enough to handle their commercial portfolios. It seems that the financial system should be able to process the commercial crisis much more expeditiously since most commercial real estate investors are strictly looking at the numbers. The human factor is less important in commercial real estate decisions and investors are much more willing to cut their losses and move on.
I still tell my friends and family that their has never been a better time to buy either residential or commercial real estate in over the last 20 years. Interest rates are at historic lows (not for long) and property values have come down significantly. Now is the time to buy! If the market is down 60% will it go down another 60%..no! Life must go on people must live their lives and dreams and home ownership is still as important now as it ever was. In fact I believe the home buyer today is going to help build a solid real estate market tomorrow. For the most part the buyers today are the end users and will be living in the property. The buyers of the past were flip artists. They had no intention of living in the property or building a solid community. With that said I encourage you to go out and explore the real estate market and make sure you choose a full time real estate professional to assist you in your process.
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