The "C" word used to be almost unspeakable. People used to really be uneasy around others with cancer as if they had Leprocy or wondering if they could catch it on toilet seats like people used to think about AIDS.
Thanks to people going public with this disease and great works from various organizations we are making some headway, but have a long way to go.
Here are a few commendable sites that I have liked:
When I saw the advertising this year for the Susan G. Koman Boise Race for the Cure, I loved their bold approach. It shows cancer patients from Boise with "pink" hair drawn in. This ad was created by the Stoltz Group. www.stoltzgroup.com

This inspired me to create a shirt for the team that is running on behalf of my wife (even though she has a different form of cancer)

Here is a link to their team on the Susan G. Koman website:
http://race.komenboise.org/site/TR?pg=team&fr_id=1060&team_id=13640
Recently, my wife was diagnosed with Stage 4 Non Hodgkin's Lymphoma. On the first day of Chemo, I saw a fellow Realtor in the lobby of the Mountain States Tumor Institute with the "tell tale scarf of baldness". She informed me she had just received her last chemo treatment for breast cancer.
When I was doing some research online, I ran across a link on Facebook called I bet I can find 1,000,000 people who have been affected by cancer. I posted an anonymous photo on there only to have another Realtor in another part of my state recognize me and wonder who I was kissing in the photo. Turns out she is a breast cancer survivor herself.
Today, I was at the Ada County Association of Realtors office when a lady wearing a scarf asked me: "You don't recognize me without my long hair do you?" I felt horrible as I said, "no not really". I used to work in the same office as her, and had talked to her just a few months ago prior to her chemo. Now she proudly wears her "tell tale scarf of baldness".
When my wife started loosing her hair, we decided to make an event out of it.
She went from
this great look...
to this. . . . . . . . . . . . . . . . .
. . . . . . .to this
Then, out with the old
in with the new!
Cancer effects not only the person that contracted it, but each and every one of us! The next time you see someone that asks for your donate to the American Cancer Society, the Susan Komen Foundation, etc., I hope consider it. As Realtors, we touch a lot of people in our community, so better yet, take an active role in spreading the need for a cure.
I have seen some websites with some incredible tattoos in memory of those that lost their battle. I have seen my twelve year old son's basketball team mates wear pink shirts in support of my wife. I have seen my 86 year old father cry when he heard the news. I have seen posters in the hospital saying "help protect second base" to support breast cancer patients. I have seen Lance Armstrong in person talking about his battle with cancer. I have read about some of his programs via the Live Strong Foundation to help with cancer patients and their families.
As you look around and see friends and family members stricken with this horrible disease, ask yourself what people have seen you doing about it?
A few suggestions for those of you that are immediately impacted by a major illness like this:
I am a Realtor in Meridian, Idaho (suburb of Boise). For years, I have used an "Alternate of Choice" counter offer process but am surprised it isn't used more often.
Say for example, you have a home listed for $250,000 and an offer comes in at $250,000 asking for $10,000 in financial incentives so the net to the seller is effectively an offer of $240,000. In my scenerio, I might prepare two simultaneous counter offers:
Jim Paulson, CRS, GRI, EPRO, EcoBroker – Owner/Broker – Progressive Realty Corporation – http://www.Progressive-Realty.info
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