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Corey & Erika Kahler

The Power of Staging: Unveiling True Potential

House hunting with my grandmother was always interesting. Before I was an agent, I used to pick up my Grandma on Sunday afternoons and take her to look at open houses. (We wanted her to move closer to us, but she didn't want to commit to an agent.)

My grandmother is a brilliant woman when is comes to business and numbers, but her ability to visualize is non-existent. This became very clear to me when we visited a great house that had a grand piano in the living room.

She surveyed the room and said, "There's just not much room with that piano in here." baby grand

"Grandma, the piano doesn't stay with house," I responded.

"Oh, I know," she replied, looked around again. Then she repeated, "There's just not much room with that piano in here."

We went on like that for quite some time. The house was perfect for her. It was a one-story home, near our house and well-priced. In her head, she knew the piano wouldn't stay, but she just could not visualize it any other way. She didn't put in an offer.

I have since discovered that most people are not great at visualizing. I, myself, can walk into a room and imagine all kinds of possibilities, and perhaps you can too, but we are in the minority.

The same principle holds true for vacant homes. Recently, I was showing homes in a new development. The young couple I was working with looked at two model homes, both with the same floor plan, one furnished and the other unfurnished. They were shocked to realize that the furnished one seemed bigger! Having furniture in the rooms gave their eyes a means by which to measure the space.

Follow my blog, and I'll share all kinds of staging tips to help you sell your home faster and for a better price!

The glass is half-full: The upside of a down market.

With all of the bad news in the economy, and gloom and doom surrounding the real estate market, it's important to point out the great news. Here are some examples of the silver-lining:

  • The Seatle Area has been one of the toughest markets for first-time home-buyers for a long time. But with prices low, interest rates low, and and so many houses and condos to choose from, market newbies are finding that they are well-positioned to jump into the market.

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  • Additionally, investor clients have a golden opportunity to make income-producing real estate investments.
  • High-end homes are selling at bargain prices. So, those with equity in their homes may find that this is the perfect time to "trade-up."
  • For clients moving to the Seattle-Area from other markets, it has always been tough to find homes like the ones they were used to in their hometown. They often end up renting. Now ,some of those renters are realizing they can now afford to get into the market!

Now is an excellent time for those who can, to buy! There are so many great deals out there! Jump in!

Happy Bargain Hunting!

Corey and Erika Kahler