At what point did the lenders feel that they can make requests to include closing costs for the buyer? We have had a number of occasions where a buyer has as signed around document and applies for financing and it comes in with a buyer that expects to renegotiate the purchase contract to include their closing costs.
It has finally come down to working on the weekends. Buyers arn't making enough money to take time off durring the work week so they view their next dream home on Saturdays. During the past month we have had more incomming showing call on the weekend than all summer.
Anyone else finding this trend?
So here we are... Real Estate... an expensive hobby.
More and more I hear agents mention how expensive it has become to sell real estate. Well this just in... Your job is to sell a home. Not market a home. If you have 25 listings and are spread so thin that you are spending less than $50 a month marketing each listing and you are not selling your homes, you need to re-examine your sales approach. I see so many agents that are complaining that their are no buyers out there, and yet they seem to be spending a bundle of money marketing themselves and not their product.
It is time agents were brought back to the basics of real estate. Like any other business, this is a business... You have to make a product, market that product, and sell that product. I don't know of any successful companies that advertise the names of their employees more so than the item they are hoping to sell.
Branding is good. But sell what you have by marketing the hell out of it.
Why would you open a new office now? How many times have I heard that question in the past few weeks?
I like to answer that with a proverbial story... Say your real estate market is in a deep hole and it is pouring down rain. There are only a few choices that a real estate agent can make. One is to wait it out. Stay right where you are and hope you can keep afloat long enough, that as the water fills the hole, you can swim out. That said, of course you trust that your brokerage and fellow sales associates don't drowned you while they also are trying to stay above the water.
By expandinginto a John L Scott we have grabbed the attention of many of the successful agents that are not yet treading water in the hole. The excitement and enthusiasm that this brokerage has made by stepping forward while other brokers and agents seem to step back, has quickly led us to higher ground. Daily, since October 1st, I have received calls from competing Realtors hoping to become a part of our surging new company.
This may seem like a risky step [for many] at a time like this, but it seems that supported by the right people, we are far ahead of those looking out from the hole.
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Real Estate Now... I am what it takes to be your Real Estate Broker. I will guide you through the best buying market in my lifetime and maybe even yours. Call and let me hand you the keys.
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