Jim Lee, Knoxville Tennessee Realtor®

All of us have probably at one time or another watched one of those TV game shows that feature a “Lightning Round” of fast paced questions.

I applied that concept to selling your Knoxville area house with a 90 second “Lightning Round” of tips to make it more appealing to potential buyers and bring a higher price.

Read more great "Lighting Round" home selling tips at Knoxville, Tennesse Real Estate Blog.

The graph below compares this year's 3rd quarter (July, August, & September) sales figures with past years. There's no denying the volume is still sliding although it does show some signs of leveling off a bit.

Typically at this time of year we're started a season decline which continues into early the following year and then starts a climb back to the traditional peak summer selling season. This year the sales seems to be holdin up longer than usualy according to the graph below which compares 2009 year to date sales with previous years.

As you can see by the red line representing Knoxville sales so far in 2009, the numbers of sales seems to be holding up longer than as in past years. I believe a significant number of those sales are being driven by the $8,000 tax credit that expires at the end of November. It will be interesting to see what happens to the numbers at that time.

We’ve talked a lot about sales numbers but how are prices holding up in this depressed market? Fairly well actually. We haven’t seen any really depressed prices compared to some of the harder hit markets like south Florida, California, Michigan, and others. I believe home values have fallen some in the great Knoxville area but not dramatically.

In the Knoxville, Tennessee real estate market a typical sale is a 3 bedroom, 2 bath homes with a two car garage and somewhere between 1500 to 2200 square feet. Here’s how the median prices of those types of homes have fared over the past 10 years.

The median price is simply the price at which half of the homes sold are more expensive and the other half are less expensive, fewer sales of cheaper homes moves the median higher, all else being equal. Since our median price is down to $139,900 in the 3rd quarter of 2009 versus a high of $154,500 in the third quarter of 2007 that means we’re selling more less expensive houses than higher priced ones.

Those statistics are born out by the absorption rates (time to sell) of Knoxville area homes. Today there is a 42 months supply of Knoxville homes priced over one million dollars and only a 9 months supply of those homes priced between $100,000 to $150,000.

Bottom line any way you slice and dice it: Knoxville TN home sales are down compared to the booming market of just a couple of year ago and as long as mortgages continue to be difficult to obtain and unemployment continues to be in the 10% range I don’t see many reasons for our market to improve significantly.

On the brighter side there will continue to be homes bought and sold every day, just fewer of them and probably not for top prices as before.

If you have a house for sale in the Knoxville, Tennessee area right now and it’s been on the market over 30 days here’s some tips you can probably use. More useful home selling tips at www.KnoxvilleHomeCenter.com including a free copy of my 52 page eBook titled: “450 Ways To Make Your Home Sell Faster”.

Looking to buy a house in the greater Knoxville area? www.HomeCenter.com is also a great place to see all the homes, condos, land, and lots of sale. No registration required, just plug in your search criteria and start looking. Search by Maps, addresses, and areas.

It’s been listed for 90 days now and not even one showing. What’s the problem?

The number 1 reason I see for homes not selling is most often the price (this could also be reasons 2,3,4 and 5).

It’s a tough new market out there folks; mortgages are tough to get these days, buyers are taking MUCH longer to make decisions about which house to even make an offer on, and the economy is in a shambles with high unemployment.

Even if the recent comparable sales and price points in your area and neighborhood support your asking price your house could still be overpriced relative to the market right now because that’s the market buyers are buying in.

Just because you refinanced last year or even 6 months ago, and got an appraisal equal to or higher than your current asking price, the market right now may be lower than those figures.

Generally the higher up you go on asking price the longer the time on the market becomes. Because of the credit crunch especially on jumbo or non conforming loans (in the Knoxville area that would be a loan over $417,000), large mortgages are even tougher to get than say an FHA loan on a median priced 3 bedroom house in the Knoxville area.

The above graph shows that if your home is listed for sale for over 1 million dollars there is currently a 42 month supply of those homes at the current sales rates. Listed between $100,000 to $150,000 there is a 9 month supply of homes in that price point.

So what’s the answer? Have your agent update your market analysis. Take a look at homes that have sold in your neighborhood, your zip code, and similar homes in other parts of town. What is their list price to sale price ratio? Did those sellers make any concessions to the buyer, i.e. pay some of their closing costs, install new carpet, and any other inducements to get them to buy that house.

If they did maybe that’s something you should consider to get yours sold too but most often it’s the price.

Reason number 2: CONDITION Does your home show like a model home? Has it been “staged” to show in the best possible light to new buyers? Decluttered with overstuffed closets leaned out, excess ’stuff’ packed up and out of the way? CLEAN, with everything including windows, front door, kitchen and bathrooms squeaky clean? Visit my website, www.KnoxvilleHomeCenter.com and click the “Selling” link to get my 40 Free or inexpensive tips can make your home show better, sell faster, and put more money in your pocket at closing.

The better your house shows the more buyers are willing to pay and the quicker it usually sells.

Reason number 3: LOCATION Ok, if this is your problem immediately call Acme House Movers and………of course I’m just joking here but one of the cold hard facts of life are that some locations are more desirable than others and others are less desirable.

If you’re in a location buyers seem to perceive as less desirable for whatever reason the only cure for that condition is to reduce your asking price.

You may enjoy living next to the railroad tracks and look forward to that 100 car coal train that comes by at 3:00 AM every morning but trust me, the average buyer won’t share your passion for railroading that up close and personal.

Reason number 4: ACCESSIBILITY You can’t sell it if buyers can see it. Showings are often requested on short, or sometimes no notice. As a serious seller you need to make your best effort to keep your home in showable condition at all times. I’m continually amazed as I search through the Multiple Listing Service (MLS) looking for homes for my buyer clients and find agent notes like: “24 hour notice to show, no exceptions”, “no lockbox, listing agent must be present for all showings” (so what if the listing agent is not available?, and this favorite, “DO NOT GO IN YARD, dogs will bite”

So if I have a buyer that wants to see your house in 2 hours you want them to wait until tomorrow, hope your agent can let us in, and run the risk of being attacked by your darling pit bulls? Guess what, that’s not happening, there are hundreds of other houses for sale that we can see on our schedule and buy today. Which of those options would be best for you Mr. Seller?

Reason number 5: YOUR AGENT Yep, this could be one of your problems.

Even though all Knoxville area Realtors pay the same amount of dues some of them are frankly just better at marketing homes than others. So the first thing you should do is review your agent’s written marketing plan of what they’re going to do to get your house sold. Oh, you asked for their written marketing plan and got that ‘deer in the headlights’ look. Ooops, that could be a problem.

National Association of Realtors statistics show that over 85% of current homebuyers started their home search on the Internet so how is your homes Internet marketing presence? Does it have a virtual tour? Is your home displayed on multiple websites like Realtor.com, Zillow, Trulia, Yahoo, GoogleBase, BirdView, Vast, Homes.com, YouTube (yep, videos), and other websites including your agent’s personal website? If not that could be a problem.

Does your MLS and advertising descriptions paint a pleasing visual picture in a buyer’s mind or does it just say something like: “3 BR, 2 BA, darling, hurry, won’t last long”? Have you ever seen your homes MLS listing? If not that could be a problem.

Does your listing have a minimum of 20, well made and current photos of your house including the interior. Amazingly there are still photos in the Knoxville MLS of homes for sale with snow on the ground. When was our last snow? Buyers like to see lots of photos and if you don’t have them…….that could be a problem.

So here’ s the 5 reasons roundup:

1. Revisit your list price objectively and look at the most recent sales. If it’s not selling then adjust your price.
   
2. Go outside and walk through your house pretending you’re a buyer. Do you like what you see? Showroom condition is key.
   
3. Have a talk with your self about your homes location.
   
4. Make sure potential buyers can get in to see your home and feel safe and welcome while they’re there.
   
5. And finally, call your agent up and invite them over for a visit and review of what’s been done to market your house and what will be done in the future.

Visit KnoxvilleHomeCenter.com for lots of great selling tips, no charge, no obligation.

Please feel free to call, comment, or email any questions.

Founded in 1786, Knoxville, Tennessee is a city rich in history and colorful citizens that contributed much to Knoxville the the surrounding areas. Many of Knoxville’s early citizens were buried in Old Gray Cemetery after their passing.

In what has became an annual even, the Lantern and Carriage Tour at Old Gray Cemetery offers fascinating vignettes into Knoxville’s past as reenactors portray famous and/or interesting Knoxvillians buried in Old Gray.

Old Gray Cemetery was dedicated in 1852 with the first burial on July 14, 1851. Old Gray is located about 12 blocks north of downtown Knoxville and is intended to be used as a park in addition to being a burial place.

My lovely wife Charlotte and I visited Old Gray yesterday for the 9th annual Lantern & Carriage Tour.

This terrific bugler below played "Taps" every 30 minutes or so.

Started in 1992 by local physician Dr. Charlie Barnett, Flu Shot Saturday has become an annual tradition in the Knoxville area for thousands of local residents to get a free flu shot.

Below is the line outside Farragut High School this morning as hundreds lined up for their annual flu shot.

While the shots are technically ‘free’, donations to the Knoxville News-Sentinel’s Empty Stocking Fund which provides food and Christmas toys to thousands of Knoxville families who might otherwise have an unhappy holiday are encouraged and most flu shot recipients drop a generous donation into the box.

BlueCross BlueShield insurance of Tennessee partially funds the event along with the Knoxville News Sentinel. Local Rotary clubs also help support the event with traffic direction, getting paperwork filled out, and other tasks

Doctor Barnett and his group enlist the help of fellow Knoxville medical professionals to actually administer the vaccine at 5 Knoxville area high schools. This morning Charlotte and I were in line around 9:20 AM on a rainy Saturday morning along with hundreds of others at Farragut High School for a flu shot.

The guy with his arm raised between the two ladies turned out to be my flu shot guy. He was gentle but he forgot to give me my sucker.

Read more about Knoxville, Tennessee and the annual "Free Flu Shot Saturday" at Knoxville Tennessee Real Estate Blog