Without question one of my favorite rooms to Stage and design is the bedroom. I love the creative potential of working with fabrics, textures and colors to evoke a specific mood. While Real Estate Staging is often characterized by "neutralizing" a space to appeal to a mass audience, I believe that warmth and a bit of personality are still welcome in this intimate space. With an eye for detail and a bit of good luck, a Professional Stager can magically transform this room into a warm and appealing space for potential homebuyers, striking a positive emotional chord.
The truth behind the illusion of Real Estate Staging is that often Stagers use air mattresses to furnish many of our vacant Staging projects. Seldom do I use "real" furniture and headboards in Staging a vacant house -- which helps reduce potential costs to the client. But without a headbord to visually anchor the bed, I have to work with other solutions to make the room visually pleasing. My goal is to avoid tried and true (in other words, predictable) "home stager" tricks that I see in so many MLS listings. In other words, no bed-in-a-bag setups, no cute themes, and no wrought iron wall hangings!
Shown below are some examples of several recent bedroom Real Estate Staging projects from Leslie Olson Interiors (which, by the way, differ in a number of ways from bedrooms I design for Interior Design projects).
A mixture of silk, velvet and cashmere are crowned by a framed mirror in this upscale master bedroom.
This Tween girl's bedroom, featured in an earlier blog post, was accented by her whimsical photos over the bed. (Marin Staging Success - Downplaying tween's green wall paint)
The homeowners' original art above the bed set the color pallette for this master bedroom.
Symmetry in this spacious master bedroom called for a warm and harmonious mix.
By happy accident the stripes in the framed Picasso image echo those in the bedding.
This small bedroom called for a daybed setup, with an organic mix of fabrics and textures.
Leslie Olson Interiors serves Marin County and areas north of San Francisco's Golden Gate Bridge. Services include Interior Design, Real Estate Staging, and Special Event Staging.
Thank you for your interest!
Leslie Olson, ASID, RESA
Leslie Olson Interiors Marin County, CA www.leslieiolsoninteriors.com leslie@leslieolsoninteriors.com 415.233.2633
Recently I had the opportunity to provide staging for the Mill Valley Film Festival, which included several Hospitality Suites, as well as the decor for the Opening Night Gala.
The Smith Rafael Film Center is the location for this Hospitality Suite shown below, a beautifully restored Art Deco theater located in downtown San Rafael, California. The large room was more typically used for storage, but needed to be transformed into a comfortable space for a VIP Lounge for ticketholders and filmmakers attending the Film Festival.
Before Staging:
After Staging by Leslie Olson Interiors:
Before staging:
After staging by Leslie Olson Interiors:
Leslie Olson Interiors provides Interior Design, Real Estate Staging and Special Events Staging services for Marin County and regions north of the San Francisco Bay. You are invited to visit the company web site, at www.leslieolsoninteriors.com.
For more Before and After Photos from the Mill Valley Film Festival staging, check out:
Mill Valley Film Festival - Outdoor Art Club - Before and After Photos
For more of Leslie's blogs regarding Modern and Mid-Century Modern Staging in Marin, check out:
Staging an Eichler-Designed Home in Marin - Before and After Photos - Part 1
Staging an Eichler-Designed Home in Marin - Bedroom Before and After Photos - Part 2
Modern Architecture Staging Photos - Marin County Staging
Marin Home Staging - What a Difference a Door Makes...
Thank you for your interest!
Leslie Olson - ASID, RESA
Leslie Olson Interiors Marin County, CA www.leslieolsoninteriors.com leslie@leslieolsoninteriors.com 415.233.2633
As a passionate modern architecture fan, this recent staging project represents the kind of properties that I enjoy working with the most. The home was originally designed and built by an architect who was one of the Bauhaus founders. Years later a local architect purchased the house and remodeled it to suit his young and growing family. This summer, while the architect's family was in the final stages of building their own dream home, their Realtor contacted me to request a staging consultation, and for a follow-up consultation on the day of MLS photography. I was delighted.
The design was wonderful -- but the place was absolutely submerged with kids' toys, baby paraphernalia, and mis-matched inherited furniture. Several rooms lacked a distinct purpose to clue-in prospective buyers. Architects are like the rest of us -- "real life" can interfere with great design, and sometimes we need another pair of eyes to provide perspective and advice for successfully selling a home.
The photos below show the home after a weekend of major streamlining and professional staging by Leslie Olson Interiors, proudly welcoming its prospective new owners:
For more of Leslie's blogs regarding Modern and Mid-Century Modern Staging, check out:
Staging an Eichler-Designed Home in Marin - Before and After Photos - Part 1
Staging an Eichler-Designed Home in Marin - Bedroom Before and After Photos - Part 2
Mill Valley Film Festival - Smith Rafael Film Center - Before and After Photos
Marin Home Staging - What a Difference a Door Makes...
Leslie Olson, ASID, RESA
Leslie Olson Interiors Marin County, CA www.leslieolsoninteriors.com leslie@leslieolsoninteriors.com 415.233.2633
Staging vintage kitchens for a quick real estate sale can be tricky, as there's a fine line between dingy and neglected, and over-staging to obscure the less marketable aspects of the space. Have you ever seen a photograph of an older place, and unconsciously imagine that it smells musty? Older kitchens can often be charming...though sometimes that charm has to be coaxed out!
If this older home had been posted online photographed as-is (much less shown in person), viewers would quickly scan through the room, and move on. The space was cold, and footsteps echoed.
After staging by Leslie Olson Interiors with vintage dining furniture (rented from a consignment shop), a rug and colorful accessories, a warm and inviting kitchen/dining room emerged. Potential home-buyers now lingered in the space -- and with no more echoes!
Another vintage kitchen had been modified by the existing homeowners, but the muted colors didn't translate well to online photos. Just adding a few simple accesories in a vibrant color gave this kitchen the visual pop it needed to draw the viewer in.
Thank you for your interest!
Leslie Olson Interiors Marin County, CA www.leslieolsoninteriors.com leslie@leslieolsoninteriors.com 415.233.2633
Leslie Olson - ASID, RESA
Recently the Mill Valley Film Festival hosted a variety of activities at the historic Outdoor Art Club in downtown Mill Valley, CA, which allowed ticketholders to relax and socialize between film viewings. This Hospitality Suite, or VIP Lounge, was staged to accommodate interviews with filmmakers and actors during the festival. As the week progressed, photographs of film directors attending the festival were displayed on the fireplace grate below.
Outdoor Art Club - before Staging (above)
Mill Valley Film Festival Outdoor Art Club Hospitality Suite after staging by Leslie Olson Interiors.
Leslie Olson Interiors provides Real Estate Staging, Special Events Staging and Interior Design Services for Marin County, California.
For more Before and After photos from the Mill Valley Film Festival staging, please visit:
Mill Valley Film Festival - Smith Rafael Film Center - Before and After Photos
For additional Before and After examples of Leslie's Traditional Style Home Staging in Marin, check out:
Marin County Home Stager - Staging for Traditional Home Architecture and Style
Leslie Olson - ASID, RESA
Leslie Olson Interiors Marin County, CA www.leslieolsoninteriors.com leslie@leslieolsoninteriors.com 415.233.2633
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Leslie Olson Interiors - Providing Home Staging, Redesign and Interior Design Services for Marin County, north of San Francisco's Golden Gate Bridge. Please visit www.leslieolsoninteriors.com.
Leslie Olson Interiors is a Residential Design firm based in Marin County, California that provides Real Estate Staging (or Home Staging) services for Realtors, Homeowners and other residential professionals, as well as Interior Design and Redesign Services.
With a degree in Interior Design, a life-long passion for architecture and several years' experience working in high-end residential interiors in Austin, Texas, Leslie enjoys transforming homes to prepare them for quick and successful sales. Her mission is to make the sometimes-overwhelming process of selling a home simple, streamlined and profitable for both Homeowners and Real Estate Professionals.
Leslie understands the role of emotion in the real estate process, from the stress of a Homeowner selling an existing home, to the warmth and connection that a potential buyer feels when they've found the home that's "the one." She enjoys assisting Homeowners in moving on to the next chapter of their lives -- a process that can't occur until their property sells. Her understanding of real estate trends, design solutions, and diplomatic nature make Leslie an excellent choice as your Marin Home Stager. She is happy to provide her staging services for properties in all styles and price ranges, whether furnished or vacant homes. In addition Leslie has a particular passion for Modern and architect-designed homes.
Belvedere Dining al Fresco - Staged by Leslie Olson Interiors, Marin County, CA
Leslie especially enjoys collaborating with Realtors in staging their properties for sale, whether the homes contain existing furnishings or are vacant houses. As a standard package for Real Estate Professionals, Leslie will provide two 90-minute staging consultations at the property -- the first visit to analyze the property and recommend enhancements to encourage a quick and profitable sale, then returning for home staging before the MLS photographs are to be taken.
Belvedere Living Room - Staging by Leslie Olson Interiors, Marin County
Should the Homeowner be interested in additional home staging services (not to mention interior design services for their new home), Leslie is delighted to work with them in addition to the initial analysis and MLS photography staging. Every attempt is made to use the Homeowner's existing possessions for staging, though Leslie can provide furniture, art and accessories if needed, as she has a fresh and ever-expanding inventory of each.
An additional service available to homeowners going through life transitions is assistance with reconfiguring a household (empty nesters, relocations, etc.). These services include carefully selecting from existing furnishings to create a design plan and layout for the client's new home. Clients are served with sensitivity and respect, and gain a design strategy to move forward.
Recommendations:
"We recently sold our mother's Eichler home in San Rafael. Leslie's professionalism was wonderful. Not only was she very patient and understanding about our situation, she was also very prompt and kept communication open at all times. Her personal skills are just excellent.
We felt that Leslie really understood the style of Eichlers and staged the home appropriately-not too much not too little and in the spirit of Eichlers. Her attention to details that might detract from the house was insightful. She made the home look inviting and we believed her services helped with the sale.
The house took about 14 weeks to sell during which time Leslie kept the staging looking fresh. When we finally did sell, Leslie was there promptly to remove everything. Overall it was a very good experience for us and we would recommend her without hesitation." The Grants
"No words sum up Leslie better than "Wow." For years, people said my Opening Night Galas at the Mill Valley Film Festival were nice, but "boring to look at." Then we found Leslie. Her professionalism, her creativity, her zest for the project, and her ability to work so well with all the vendors involved in the project led to a party that people who were there say was the best-looking Opening Night they'd ever seen. Brava, Leslie!" Jessika Diamond
Belvedere Dining Room - Staging by Leslie Olson Interiors, Marin County
Leslie Olson Interiors provides Home Staging, Interior Design and Redesign Services for Marin County and surrounding North Bay areas to include Tiburon, Belvedere, Strawberry, Sausalito, Mill Valley, Corte Madera, Larkspur, Ross, Kentfield, Fairfax, Greenbrae, San Rafael, San Anselmo, Novato, Belvedere-Tiburon, and other areas north of San Francisco's Golden Gate Bridge. She has a particular interest in Modern and architect-designed homes, although happily works in all styles and price ranges. Leslie invites inquiries about design services from Realtors, Homeowners, Builders, Contractors and Architects.
Belvedere Media Room - Staging by Leslie Olson Interiors, Marin County
For further information as well as Staging Before and After photographs, please visit www.leslieolsoninteriors.com. Leslie's Staging and Design Blog can be viewed at Marin Home Stager Staging and Residential Design Blog, as well as through Localism.com.
Thank you for your interest!
Leslie Olson, ASID, RESA
Leslie Olson Interiors - Marin County, CA www.leslieolsoninteriors.com leslie@leslieolsoninteriors.com 415-233-2633
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