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Linda D. Pufford, ASPM, Marin County Home Stager

Broker Tours

In our area we have an association of Realtors that meet every morning to participate in Brokers Tours. If you are a featured Sponser you can directly market to the Realtors.

But Sponsorship has different levels and each level is expensive.

Has anyone had expeirence with direct marketing at these types of meetings and is it worth the investment?

Hang Nothing

So I recently had a home owner who hired us to Stage her Semi Custom Single Level Home home but would not allow us to hang anything.

To compensate we brought in tall plants.

We also brought in tall furnishings.

We where able to hang curtains.


What would you do?

No Hanging Allowed

So I recently had a home owner who hired us to Stage her Semi Custom Single Level Home home but would not allow us to hang anything.

To compensate we brought in tall plants.

We also brought in tall furnishings.

We where able to hang curtains.

What would you do?

How do you market to Realtors?

So our company has spent the past two months focusing a great deal of time revamping our marketing. We are now finishing the final stages of putting together our website, logo, tag lines, brochures, portfolio's, and other marketing material.

The question now is how do we get this information to Realtors and home owners who are ready to sell?

We are already in the phone book and have made a presence online. We have considered mailing flyers to major Real Estate Offices but that gets costly. We have also tried cold calling Realtors and meeting with them for presentations, but that gets really costly.

Our company is fairly new on the staging circut and not well known. Especially since we just changed our company name and image. We make it a point to stay in tough with the Realtors wo have Staged with us in the past.

If anyone has some suggestions we would sure appreciate it!

About My Company

With Divine Style was founded in 2005 by Linda D. Pufford. Linda started her business as a Professional Organizer and Interior Designer in 1988. Growing up Linda was surrounded by interior designers so she took naturally to interior design but it wasn’t until the passing of a family friend in 2002 that Linda discovered the art of Home Staging.

Not knowing anything about Home Staging, Linda turned to books and shows on HDTV to guide the way. Once the home was staged it sold in just 2 weeks! Thus began her career in home Staging.

Since then Linda has gone on to become an Accredited Staging Professional Master and in 2008 she was nominated for the Barb Swartz Home Staging Excellence Award.

Certifications and Associations:

• Affiliate Member of NORBAR and Women’s Council of Realtors Marin Chapter
• Accredited Staging Professional Master (ASPM)
• 2009-2010 IAHSP® International Board- “Chapter Program Director”
• The President of the Marin IAHSP® Regional Chapter (MIRC)
• Member of the International Association of Home Staging (IAHSP®)
• Affiliate Member of the “Woman Counsel of Realtors®” (WCR) Marin Chapter.
• 2008 Nomine for the Prestigious “Barb Schwartz Staging® Excellence Award”. The Highest Award in the Industry
• Certified Professional Color Consultant (PCC)
• International Design and Decorating Professional (IDDP)