Melissa Olson

Use PrimeAccess to complete the 1004MC

Let PrimeAccess® assist with the completion of the Market Conditions Addendum to the Appraisal Report (Form 1004MC) that is required for Colorado appraisals after April 1, 2009. PrimeAccess will compile the market information you need to quickly complete the new form.

PrimeAccess Search now generates most of the required information as well as statistics for the required timeframes in the Statistics tab of your Search Results.

Use PrimeAccess Search

1. From PrimeAccess Power Search, select the appropriate Property Type and Status.

2. Enter 12 (months) in the Sold Date field.

3. Enter your comparable search criteria.

Tip: Try the radius search in PrimeAccess Maps to define your search area based on the subject property's address.

4. Click Search.

PrimeAccess Search Results - Statistics

1. From your PrimeAccess Search Results, select all the listings and click the Statistics tab (statistics apply to selected listings).

2. Use the 1004MC section of the Statistics tab to complete the Market Research & Analysis section of the 1004MC form.

Tip: Be sure to cite your data source as Metrolist, Inc. ®

It's that easy to complete the 1004MC using PrimeAccess Search. Additional information about the Marketing Conditions Addendum form, and the form itself, can be found at https://www.efanniemae.com/sf/formsdocs/forms/1004mc.jsp.

Did you miss our Quick Start webinar? Don't worry, we recorded our May 5th session so that you can view the webinar at your convenience.

If you are new to PrimeAccess, our Quick Start webinar provides an overview of the basic features that you need to:

• Navigate PrimeAccess using Portal or dropdown menus
• Easily locate Market Intel, which provides monthly market activity reports
• Use Easy Search to conduct fast searches similar to MYmls.com
• Manage your search results and navigate through Listing Detail pages
• Create professional reports that you can email directly from the MLS to your clients and customers

June Webinar Schedule:

Session Registration

Six homes were featured during the first event held in April, with one of the featured homes selling as a result of the 53-hour Open House. 400 people toured the featured homes and 1,500-2,000 viewed online.

Another 53-hour Open House will feature 6 homes in the Observatory Park neighborhood from June 5-7. This time around, Dan's included an opportunity to win a $100,00 Mercedes-Benz.

Check it out at 53 Hour Open House.

The additions of the Statistics function and complex search capabilities make PrimeAccess Power Search even more powerful and improve your searching capacity.

Statistics
You can now find statistics for any number of listings using PrimeAccess Power Search, regardless of how many results your search criteria return. Statistics are no longer limited to 200 search results. Run statistics on an entire city, county, or even all active listings.

1. From PrimeAccess Power Search, enter your search criteria.
2. Click Statistics.

It's that easy. You can also print and email custom branded statistics reports to your clients or colleagues.

Complex Search Logic
Have you ever had a client that is looking for anything but a ranch style house? Complex Search Logic allows you to specify which style, term or description to exclude from the Search Results.

1. From PrimeAccess Power Search, select Not under the Style, Terms or Description fields.
2. Then select the criteria you wish to exclude form the search.
3. Enter any other search criteria and click Search.

Your search results will filter out listings that include the selected "Not" criteria.

Prediction: 90% of your sales will come from word of mouth or digital promotion by 2011. How do you change what you're doing today to be ready for that?" (An excerpt from Seth Godin's blog.)

Where are you spending your advertising resources? We've seen the demise of our own "Rocky Mountain News" and the value of other newspapers decline in terms of attracting buyers.

This chart clearly shows the power of the web. Be sure to include compelling information like this in your listing presentations when you're discussing how you will best market your next seller's home using technology.