When a buyer is doing the initial drive-by of a potential property, the first thing they look for is a real estate flyer describing the house, the yard and the neighborhood. Having a professional flyer with the right information is critical to keeping your property’s flyer out of the trash.
Easyflyertemplates.com provides professional templates, but what about the information you are putting on the flyer. What helps to sell a home for the highest selling price?
You might be surprised at what research done by Steven Levitt and Stephen Dubner, authors of the book "Freakonomics", has shown. Words and phrases that you would at first glance think would be valuable selling points, are not as valuable as originally thought. Here are what they found to be the five most common "DOs" and "DON’Ts".
DOs: Granite, State-of-the-Art, Corian, Maple, Gourmet
DON’Ts: Fantastic, Spacious, "!", Charming, Great Neighborhood
A seller or seller’s agent thinks, "the house is ‘fantastic!’ why shouldn’t I include that on the sales flyer?" What research has shown is that physical descriptions of the house are correlated to higher selling prices while vague adjectives such as "fantastic" do nothing to demand a higher price.
When creating a flyer for a property, stick to descriptions that highlight the specific attributes of the property. Instead of "Charming home in a great neighborhood", use "Colonial home with wraparound porch located in high ranking school district." Charming home can have many meanings, but colonial home with wraparound porch gives a potential buyer a picture of what the home has to offer. Great neighborhood could mean this home isn’t so great, but the neighborhood is nice. While stating that the home is located in a high ranking school district lets buyers know their children will be attending good schools.
The bottom line is… be specific. Don’t use ambiguous descriptions that leave the buyer to wonder what you meant. Use strong descriptions of physical attributes of the home, and your house flyer will help you or your client to achieve the highest selling price.
I am back to announce some exciting additions to the Easy Flyer Templates website. We have updated our code for easy tab-based navigation of our real estate flyer templates. With this update, users can easily navigate back and forth from their instant proof to add/change text and pictures. We have received many emails with suggestions for new templates and features. We are working as quickly as we can to add as many of these requests as possible. If you would like to suggest a new feature or a change to our services, please contact us and tell us what you think. We value your opinion.
Thank you Active Rain Members for your support in this project!
Visit the Easy Flyer Templates website to see how easy it is to create your next real estate flyer.
Yesterday, I announced the official launch of our new website EasyFlyerTemplates.com. On our new website, users can design real estate flyers using our template based software and then download them instantly.
Today I am back to let you know about an article we posted to our website that you may want to read. The article is titled "Real Estate Flyers - Common Problems with Commercial Printing". The article explains some of the common print problems you may face when designing a real estate flyer on desktop publishing software, then taking it to a commercial printer or quick printer for printing. Some of these problems include:
Avoid these common mistakes or create your real estate flyer on easyflyertemplates.com and your next trip to the printer should be a pleasant one.
Our emphasis is on professional real estate flyers that not only look great, but also print great. We offer PDF print-ready real estate flyer templates at a low price of only $15/flyer. No need to install special software or commit to any long term contracts. We provide what you need... when you need it.
Our real estate flyer software creates Portable Document Format (PDF) files that can be downloaded instantly. Our templates are easy to use, yet produce professional results.
Along with our newly integrated image crop tool, every image is checked to verify it contains the correct resolution to print high quality flyers. EasyFlyerTemplates.com has real estate templates ranging from simple one photo flyers to flyers with 6 photo locations to showcase you property. All of our templates are available in 12 different colors.
EasyFlyerTemplates.com - Crop Tool
Save time and money by using our templates to produce your next real estate flyer.
ActiveRain Corp. is not responsible for the accuracy of the site's content (which is written by members of the ActiveRain Real Estate Network) and does not endorse the views of the real estate agents, mortgage brokers, and others listed here.
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