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Mary Pope-Handy, ABR, CRS, ePRO, SRES

Los Gatos - It's All About The Schools...Or Is It?

Los Gatos, California, like Monte Sereno, Saratoga, Almaden Valley, Cupertino and Los Altos, is an area which is well reputed within Silicon Valley (the San Jose area) for its great schools, low crime, and quality of life.

People flock to Cupertino, Saratoga, Palo Alto, and a few other areas for the high scoring schools. But at the same time, other families feel that those areas are "pressure cookers" or "unbalanced" so look for schools with a great education but not quite so much pressure.

Enter Los Gatos.

It's often thought that people pay the high price tags mostly because of the schools here in Los Gatos. But there are many other excellent attributes in The Town: community involvement, scenic beauty, great parks, a vibrant downtown, and more.

What is surprising is to learn that Money Magazine recently stated that 1/3 of the children in the town of Los Gatos attend private schools rather than the highly acclaimed public schools. I wrote about this on my Live in Los Gatos blog, with comparisons to other places too. For more information, please read that post:

Los Gatos Is Well Known For Great Public Schools, But 1/3 of Kids In Town Attend Private Schools!

What are the Odds Your Silicon Valley Will Sell? Good Staging Will Help!

Today I went on the Broker's Tour in Silicon Valley's west valley areas of Los Gatos, Saratoga, Monte Sereno, Cambrian Park (part of San Jose), and Campbell. There's always a variety of homes available - big and small, elegant to simple. Most are well staged and prepared. But each week, I see some homes where I just have to wonder why the sellers didn't do this or that. Today was no exception. I saw a home that was great on the inside (in fact, I intend to show it to my buyers). There's peeling paint and other problems along the front of the house, though. And it's listed at well over a million dollars!

Of course, I've also had seller clients who didn't want to do the staging work I've strongly recommended at times, so I do understand how those agents feel when they tell their clients. "You need new carpet and paint", and the sellers just won't do it.

Selling a property always comes down to price, condition, and marketing. Agents only control the marketing part of things, but we can advise on price and condition. It's easier to be convincing with price because there are sales (or lack of them) to indicate an approximate range. Numbers make it easier to convey. Condition is tougher. Sellers don't want to hear that their out-of-date bathrooms or kitchens or decor is going to hurt a home's sale price. Agents know - we are "in the trenches" and hear buyer comments so realize that even if it's not always easy to measure, the impact of good staging is huge.

Today I looked at the ratio of homes selling in various parts of the west valley and discussed some basic staging tips on my Valley of Hearts Delight blog. If you'd like to see some of the data and a few general tips for staging in a tough buyers market, please have a look at that post:
Stage Your Silicon Valley Home Like Your Sale Depends On It!

Introducing Mary Pope-Handy's new Silicon Valley Real Estate Blog, "The Valley of Hearts Delight"

Silicon Valley Real Estate by Mary Pope-Handy
Blogging has become my primary source of meeting new clients in recent months (from my Real Town blog, www.LiveInLosGatos.com), so I have decided to expand what works (and cut what doesn't) by replacing a non-performing website with a blogsite that I believe will do great things for my business and my clientele.

The old site can still be viewed at www.ValleyOfHeartsDelight.com. It is a Best Image site, which is quite expensive at $60 per week! A year or two ago, it was a great source of leads. Now it is merely a budget drain and a source of amazing quanties of spam. (There is no test before forms are submitted to keep bots from spamming.) The Valley of Hearts Delight URL will be directed by the end of this month to my new site.

For now, you can have a sneak peek, even though it is not 100% done (and I'm still learning how to use many features of it myself). For instance, I asked them to please put in the MyBlogLog widget, but no luck after 3 weeks, so unfortunately I can't tell easily if any of you who are members pop by yet. Soon, I hope. That is a fav of mine.

The long URL is www.SanJoseRealEstateLosGatosHomes.com. This is an RSS Pieces site and Mary McKnight suggested this URL. I find it long, but defer to her knowledge of SEO and what pleases Google. I know real estate, and I know writing. I don't really know (or want to know) the finer points of the SEO wars. So I will take her professional advice here.

I've begun adding posts, and you may not be surprised that the first batch of them are long. I've tried to start with what my friend (and blog coach from Project Blogger, the managing editor of Real Town) Frances Flynn Thorsen calls "evergreen posts" - the ones that are always timely. Shorter posts will follow soon!

Valley of Hearts Delight, a blog about Silicon Valley real estate

I hope you like the new site and welcome your feedback.

It's A Buyer's Market in Silicon Valley: Why Won't The Seller Take Your Offer?


Home buyers are surprised when they make an offer and it is rejected or countered high. After all, this is a buyer's market in Silicon Valley, isn't it? Shouldn't the sellers be thankful that there's an offer at all? Shouldn't they just take any offer they get?

That's how a lot of buyers view the "lay of the land". But even if only one in five homes is selling in Los Gatos, those homeowners do not want to feel like they are "giving away the home". And they'll tell you so.

Buyers want a bargain and sellers want top dollar. Somewhere in between, there's "fair market value". That's a reflection of no undue pressure on either buyer or seller, and also a reflection that both have a normal amount of motivation.

What can you, as a buyer in San Jose, Saratoga, or Los Gatos, do to make sure that you write an offer that can result in a sale (and not just an upset seller with a ridiculously high counter offer)?

There are several things to consider, such as current market conditions, recently sold comparable properties, and what the seller needs for this sale to make sense. With the right approach, you can make it a win-win situation. To view a complete list, please see my Los Gatos blog. The ideas will work anywhere in California (and for that matter, in any market).

Want to Buy a Home in Los Gatos? Some Tips to Get Your Home Purchase Offer Accepted!

Los Gatos Real Estate Market Update for March 2008

The Penthouse Apartments in Los Gatos, CA - photo by Mary Pope-HandyHow is the Los Gatos real estate market doing?

Well, it is a bunch of micro-markets, really, even among the single family homes:

  • the mountain areas (zip code 95033) are not really part of "The Town" (rather, county)
  • in town, the area closest to downtown is the 95030 zip code and it has all "Los Gatos Schools"
  • further out, the 95032 zip code is mostly non-Los Gatos Schools (and sells for less)

Once you add in townhomes and condos, it gets even more confusing!

In a nutshell: the mountain areas are selling pretty slowly and are usually not considered as part of Los Gatos proper. The 95030 and 95032 areas are a buyers market overall, with only one home in five selling. That said, the turnkey home "in the schools" that's between 1 and 2 million is selling pretty decently IF it's priced right.

What's not selling? That would include the very high priced homes (over $3 million it stalls out), odd architecture, oversized homes, expensive condos.

Want more? Please visit my Live In Los Gatos blog to see charts and graphs.