If there's one thing I've learned over a lifetime of living and business it's "change." Change is happening now....change is constant and recurring. For better or worse things don't stay the same. Over the next few years the real estate industry will see enormous change in the way we think and do business. How well you do in this new paradigm is entirely up to you.
I can tell you that resisting change and failing to move with the times will not bode well for your future. All of us resist change. It's human nature I suppose. I remember when the microwave oven first appeared on the scene. (I'm dating myself.) No one I knew wanted one....and no one could figure out how they'd ever use it. For many it was the same with the computer.
Each change is unsettling to us.. It brings confusion into our lives and upsets our thinking.
Your aim should be to prepare yourself for opportunities now...and opportunities to come. No sales pitch intended....But it's like TailGateTags... Nobody wants them until they get them on their car and see the reaction they bring. Then they can't say enough about them. I might say the same thing about any new idea that comes along. Many of them are wonderful tools that you should use and make part of your life.
Never fear change. In it's early days movies with sound were considered a passing novelty. The movie industry also faced big changes when TV came onto the market, until it began working with TV instead of competing with it. Everything has a natural flow and progression.
Please remember my buzz words and use them as part of your everyday thinking. READ, LEARN, INNOVATE, CHANGE AND ADAPT. These 5 lessons will take you a long way in meeting your goals and securing your future.
DON'T FORGET TO SUBSCRIBE TO MY BLOGS DIRECTLY ABOVE MY PHOTO.
Thanks. Sincerely, David
www.tailgatetags.com
2 Comments on Living in Yesterdayland...won't take you where you want to go.
The young people entering the business world have never inserted a cassette tape into a tape player let alone and 8 track. They can't remember when the Internet didn't exist. If you think things are changing fast now (and they are) just watch for a while. The pace of change is accelerating. "email it to my Black Berry". Soon we will be watching video tours of every home on our phone and only have to go out and see 1 or 2. That's good and bad. 11/13/2008 03:10 PM by Bruce Thomas (A-Z Tech Home Inspections, Inc.)
Bruce......as an old guy watching what's happening I can tell you that you're absolutely correct. We're long past Buck Rogers and Luke Skywalker... The Dick Tracy wrist radio has become the Blackberry. The age of Aquarius is out of mind and we're entering the Twilight Zone where no one knows what to expect next. It's a wonderful time of personal creativity and setting new trends. How we greet this new age will determine our place in it. Thanks for the comment..
Sincerely, David 11/13/2008 03:26 PM by David W. Langford (PrimeLinx.com) Edit Delete
If you're not making money in real estate don't blame the economy.. You know as well as I there are people in your own city who are prospering through real estate even in this economy.
Business goes to those who are best known in their community.. If you're not a household name in real estate locally, you can't hope to succeed as well.
Here's the solid truth. If you want more business...you've gotta get known in your city. I don't mean by your family, friends, business associates or past customers. Your name has to become a household word associated with your profession.
When the great unwashed public thinks of real estate your name has to come up first in their minds. It's called branding and it works. The alternative is business goes to those who's names are branded to their profession. There are many ways to brand your name and they all require advertising in one form or another. Since it's impossible for you to personally know and meet everyone in town or afford daily large scale conventional advertising here's how it's done.
Find a medium that gets your name and profession in front of vast numbers of people every day......day in and day out ongoing and never ending. Don't snicker of sneer. This is how to do it. McDonalds has done it with hamburgers, Kleenex has done it with tissues and every major national business or brand has done it. Their self promotion is constant and never ending. My freind, that's what you have to do.....only on a local level. And you have to do it in a way that's dignified and affordable.
There's nothing more affordable than TailGateTags. They're $39.95 each to say anything you choose up to 22 letters. TailGateTags are classy. They mount to the rear of your car to display your name and contact information. They're seen hundreds to thousands of times every day in your city by real people. Your vital information is seen exclusively and not lumped in or placed next to the advertising of your competitors. Your message is mobile so it's seen by an ever changing volume of potential clients.


We suggest purchasing 2 TailGateTags. One to tell who you are or what you do....and the other to display your contact info of choice.
See our website at www.TailGateTags.com This is something you do for yourself to get things moving again in a positive direction. If you have questions about self promotion write to me through ActiveRain....or at info@TailGateTags.com
There is no easy road to winning, but if you are failing at real estate and don't have questions about self promotion or name branding......your success rate will be predictable. We offer free confidential councilling.
Thanks.
Sincerely,
David Langford
We all need advertising. Without it we can't exist.
Hi... I'm David Langford of www.tailgatetags.com. Have you ever tallied up what your advertising costs are over a year. If you're like most, it runs into the thousands of dollars every year. The system goes something like this. You place an ad and pay...you place another ad and pay. It's much the same with bus, bus bench and any other form of advertising you can think of. They all have one thing in common. You pay each time the service is provided.
What would you say if I told you about a method of getting your advertising message seen hundreds to thousands of times every day....day after day....for years for only $39.95. Skeptical? Let me prove it to you right now. We manufacture tasteful custom nameplates that mount to an automobile. If your business could use some added punch...have a close look at this. www.TailGateTags.com will get any message up to 22 letters seen hundreds to thousands of times every day while you just drive.
In traffic there's always a car just behind you. The driver and passenger are looking directly at the rear of the automobile just ahead......your automobile. That's where you place your message. TailGateTags makes a tasteful nameplate in chrome or matte gold that draws eyes like a magnet. Every day TailGatetags asks potential clients to bring their business to you.
TailGateTags look classy on any car. Everyone will want to know where you got your TailGateTags.


Brilliant Chrome $39.95 ea. Matte Gold $44.95 ea .


TailGateTags last for years and retain their like new appearance. TailGateTags are not tacky stick-on letters or bumper stickers, but an actual nameplate that you'll be proud to display on your cherished automobile. For less than most one-time magazine and newspaper ads every member of your team can have a TailGateTag working for them everyday for years.
Remember that expensive newspaper ad you bought yesterday.... today it's likely wrapping someone's old coffee grounds or lining a bird cage. TailGateTags are a "buy it once and receive hundreds to thousands of views daily for years" product.
Please note... Order 10 TailGateTags and receive an 11th tag free...with free delivery.
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Order securely online through our website www.tailgatetags.com or by phone toll free at 1-888-847-9212. Email us at info@primelinx.com Don't put this off for another day. Start getting the recognition you deserve hundreds to thousands of times every day.
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I just read an interesting blog on the skyrocketing cost of advertising by a concerned agent. It really is outrageously expensive these days to the point that many are cutting back in their promotion. They simply can no longer afford to dole out the kind of money it takes to use conventional advertising. At TailGateTags we've been advising you of a method of advertising which is extremely low cost, but is incredibly effective. Many thousands have embraced the concept and are reaping the rewards, however for others breaking away from so called conventional advertising is as difficult as quitting smoking. They resist, or find excuses even thought the evidence is clear.
For some strange unexplained reason they prefer to keep paying high advertising dollars to newspapers and other media each time their ad is displayed. We have no idea why.
To those with deep pockets we encourage you to keep writing checks to your local newspaper and other media who I'm sure appreciate your cash. To those who do not have deep pockets and who are tired of their hard earned dollars being drained off in ads that wrap fish the next day, we have a better solution.
Ours is a low cost, more effective method, however it will require you to look at advertising in a different way.....and break the marketing habits of the past. Does anyone have a problem with low cost...highly effective...."buy it once and use it for years advertising?" Does anyone have a problem with change for the better?
Take your message to the streets where the people are. We've said this time and again. In traffic there's always a car just behind you. The gaze of the driver and front seat passenger is fixed directly on the rear of the car just ahead.....your car. Here you can locate your website address, your name, your business phone number, slogan or anything you choose to say up to 22 letters per nameplate. It's such a simple idea...but believe me there is nothing.....and I mean NOTHING better for volume, tasteful self promotion.


Your message is also seen while your car is parked. Your message will be seen hundreds to thousands of times every day for as long as you own your car. Our price is still only $39.95 per nameplate. If there's a lower cost...more effective method than that we'd like to know what it is??? DON'T WRITE SAYING SILLY THINGS LIKE "NEAT IDEA." Tell us of a better more effective, lower cost and more enduring method of getting your message in front of the volumes of clients every day for years.
We know there are still skeptics out there....but we believe you'll change your mind as you continue writing those weekly big dollar checks AND AS YOU OPEN YOUR HORIZONS TO SOMETHING NEW THAT IS PROVEN EFFECTIVE. TailGateTags has a 10 year history of proven results.
TailGateTags gives you exclusivity of message. In otherwords your message is not placed directly next to your competitors as in other advertising. Our nameplates are extremely tasteful with raised letters and available in brilliant chrome..or matte gold. To get the most out of advertising bigger is not always better. The shorter your message, the easier it is to remember. That's the goal of advertising to have your message remembered and acted upon.
Over 80% of buyers and sellers make the internet their first stop. If you promote your website address on your car they'll go there to see all your listings and information. If you display your business cell phone number they'll call you in your car. They'll do this because your message will be seen by vast numbers of people day in...day out... 365 days a year for years......and the price is still only $39.95 for each nameplate.
We hope our message is getting through. It's time to break the mold. Stop being held ransom by high priced media. TailGateTags is a better solution. WHAT MESSAGE TO YOU WANT TO DELIVER TO VOLUMES OR POTENTIAL CLIENTS EVERYDAY.
Buy 10 and get the 11th TailGateTag free.
Thank you.
Sincerely,
David Langford
ActiveRain Corp. is not responsible for the accuracy of the site's content (which is written by members of the ActiveRain Real Estate Network) and does not endorse the views of the real estate agents, mortgage brokers, and others listed here.
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