
Today I updated my social media statuses to: "Time goes by so fast, people go in/out of your life. You must never miss the opportunity to tell these people how much they mean to you" Last Saturday I attended the funeral of someone I went to High School with. He left this world with kids and a wife left behind. This is someone I really liked as a person but had not seen in several years. Then, Friday night, my girlfriend was in a car accident. She was driving down I-75 in the pouring rain when someone slammed on the breaks in front of her causing her to slam in her breaks and get hit from the back. That caused her to spin and hit a guard rail where she was inches away from a 15 foot drop. Both back tires came off her SUV and it is totalled but she walked away with a scratch.
The moral of the story is that life is what goes by while we hold grudges and worry about who is right and who is wrong. Stop those grievances you have been holding because they may make you RIGHT, they will rarely make you happy. Forgiveness is giving up on the idea that the past could have been any different.
Ray Higdon
Founder - Forever Wealth Club

Best Real Estate Marketing Tip #1 Use the google keyword tools to define your market and niche. Google keyword tools help you pick either a list of topics or pull data from actual websites that you want to target similar people for. As you get a break for using relevant keywords in your ads, if you are targeting locally AND nationally, you may want to use two different campaigns. Example, one ad may say something along the lines of
Don't lose money buying in Fort Myers, Florida might be a local ad with the national ad saying Don't lose money in the wrong market, there are character restrictions that you have to adhere to but hopefully this gives you an idea.
Best Real Estate Marketing Tip #2 One of the costliest ways to misuse the google keyword tools is not understanding match types. You can use brackets ([ ]), quotes (" ") or broad matches which are just the words. Brackets mean that the person has to type the sequence in the right order for your ad to show up. Example: If you were targeting the phrase "Fort Myers Real Estate" this is how it would look like: If you set the google keyword tools for brackets, someone would have to search "Fort Myers Real Estate" for it to show up, if they searched "Ft Myers real estate", it would not show up, however if they searched "best Fort Myers Real Estate" it would show up as the exact phrase is in there. If you set the google keyword tools with the same phrase as parenthesis, the user would have to search that exact phrase with no keywords in front of nor behind your phrase for it to show up. Now, the costly option is when you do not use brackets or parenthesis. If you set just the phrase that means when anyone searched ANY of the words contained within the phrase, your ad may just show up. So if someone searched Fort Bragg accidental death, your ad may just show up, now, if you are going to use local keywords, be sure to use the demographic features of the google keyword tools.
Best Real Estate Marketing Tip #3 Lastly, another way to use the google keyword tools for maxium effectiveness is to determine long tailed keywords. This is a secret of the industry. Big marketers target broad keywords just to find the little pockets of gold that are cheap and get some traffic. For example, in using the phrase above, you may find that "who should I call to talk about Fort Myers real estate" is a long tailed keyword that is very targeted and also cheap. You find those phrases and you are in the money!
Ray Higdon is founder of the Forever Wealth Club and a master Internet marketer. You can keep up with Ray at Southwest Florida Twitter via or you can download 7 Free videos on Internet marketing
I have been down the AWESOME journey of Internet Marketing the past
few years, I have learned a lot! Today is my annual Internet
Marketing Tips Guide! The IMTG is designed to bring you the tips
that work in the REAL WORLD. I don't bring you these tips in the
guide without video testimonials to BACK THEM UP!
Tip #1 - Local Business Marketing
This Doctor got 4 new patients his first day implementing our ideas,
you can see his testimonial here
http://www.youtube.com/watch?v=BVJPdQp1NTo
if you are a local business owner, check out these two tip-loaded
videos that you PRAY your competition doesn't watch!
http://www.33daystosuccess.com
Tip #2 - More twitter followers than you can shake a stick at
This financial planner got over 1,000 twitter followers in 22 days
and with only one tweet! Watch the video here
http://www.youtube.com/watch?v=1j_WF1gOFv0
If you want to know the number one secret that he paid me to learn,
for free, go here (by the way, I have over 7,000 followers)
http://rayhigdon.com/want-the-1-secret-to-getting-massive-followers-on-twitter/
Tip #3 - Making money through webinars
This guy, who just was listed in the 40 under 40 for Gulfshore
business, gave us a 6 figure bonus to work with me on using the
Internet to generate leads for business. See his video here
http://www.youtube.com/watch?v=8CwwydEn_V8
This site tells you what we have done together to make money from
simple 30 minute webinars
http://www.FrustratedwithRealEstate.com
Tip #4 - Creating additional Online Income Streams
This website is a group of 7 free videos on creating online
income. No matter what your business is, this site will give you
new ideas on making additional income using the net.
http://www.IncomeStreamPlanet.com
To your abundance and you deserve success!
Ray Higdon
PS: This video has made me a lot of money this past month, check it
out - http://www.youtube.com/watch?v=AmAwWk8hBzg
Pete Sebock has been a realtor for 5 years, he has seen the market
go up and down and has experienced what a lot of realtors have
experienced and that is the frustration of the short sale process.
That was, until he discovered a way to work with lawyers to do the
short sales for him. Now, he doesn't talk to the bank at all AND
gets his full commission on every short sale deal!
Jon Iannotti has been a real estate investor for over 15 years. Jon
is currently buying short sales in SWFL. Working with other investors
and realtors, he actually purchases the house and then sells the
house off to his investors.
Pete and Jon will be speaking at the Forever Wealth Club in Fort Myers
on Wednesday, September 2nd at 6:30pm in the backroom of Sam Seltzers
in the Clarion Hotel. They will be showing you step-by-step how you
can unload all the work of the short sale, get your full commission
if you are a realtor and possibly work with them to have them buy
your home! I cannot think of a better event for realtors and
investors right now! Imagine how much more money you would make if
you got full commission and had a buyer for all of your short sales!
This is NOT a sales presentation, they are not selling a system, just
showing you how they do it and how you can either work with them or
do it yourself.
Clarion Hotel in Sam Seltzers banquet room
12635 South Cleveland Ave.
Fort Myers, FL 33907
September 2nd, 6:30pm
$10 for Guests and Free to Forever Wealth Club Members
Some Questions I have been asked about this meeting:
1. Should Investors attend? Absolutely! Pete and Jon are going to show
you how to offload the short sales process and get properties moved
quickly.
2. Is this an event where they are selling a bootcamp or seminar or
books and tapes? No, they are educating on what they are doing
http://www.TheForeverWealthClub.com
successfully and what you can do too
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