How are you doing? How have you been? I am writing this note as I guess I started a tradition last year of taking a few minutes (or hours) to reflect back on the year and talk about what I have to be thankful for. 2009 brought me more life changing revelations and gifts than every other year in my life COMBINED! I am so happy and grateful to have so many wonderful things happening in my life and to have happened in my life.
I had two major things happen in my life this year. (1) I recconnected with my Dad after 13 years and introduced him to his grandkids. A lot of you have heard that story, if you would like to read that, you can visit my blog at http://rayhigdon.com/my-note-to-my-dad-after-seeing-him-for-the-1st-time-in-13-years/ This is an event that changed my life, freed me mentally from some of the past baggage I had been carrying around and helped my kids understand a whole new chapter in their lives.
The second major thing, most of you have not heard. I learned why I have had every success and every failure in my life. Now that is a pretty bold statement right? It is the truth. For years I have gone around jumping from business to business from network marketing company to network marketing company to real estate to internet marketing and the list goes on and on and on. I always liked doing multiple things and some people called me a “Serial Entrepreneur”. However, I never grew ANY of them to a point of MASSIVE success. I never knew why, until this year…
This is continued at http://rayhigdon.com/my-2009-thanksgiving-message/
Robyn Thompson is the nations leading expert on buying, renovating and selling homes for huge chunks of cash and is known throughout the United States and Canada as “The Queen of Rehab”.
(You can pre-register here and get the early bird pricing - http://bit.ly/s1CGW)
After spending 9 years working a dead end corporate job, Robyn realized that her hard work and dedication for IBM was not going to provided financial independence. She walked away from her secure paycheck and never looked back.
Over the past 10 years since Robyn left IBM, she has bought, fixed and sold over 200 homes with price ranges as low as $8,000 to as high as $4,000,000. She has spent as much as $2,100,000 in labor and materials in one year to renovate properties with more than 22 contractors working full time to take the ugly homes she bought and turn them into little castles at lightening speed.
Robyn has taught thousands of students throughout the United States how to become financially independent. Shas shared the stage with Donald Trump, Dr Phil, Mark Victor Hansen, Ron LeGrand, Marshal Sylver & many more legends.
Robyn uses her success in the real estate business to help those less fortunate. The most recent construction project that Robyn completed was an orphanage in Haiti for 165 children. She will be speaking at the Forever Wealth Club doing a Full day of Training on Saturday.
This is not a “blue sky” program but a reality and each and every one of you can place as she does Ca$h In The Bank.
She will instruct you on,
* Her Buying Machine
* Where to Find Properties to Retail
* 10 Criteria to Ensure High Profit Deals
* The Rehab Process, Locating the Best Contractors to Get the Job Done,Prescreening Contractors,Writing an Iron Clad Contract to Gain Control
* 4 Strategies to Funding Deals when You Have No Money
* Selling Houses in a Down Market, The Most Critical “WOW” Factors to Sell, Marketing to Attract “A” Credit Buyers, Prescreening Buyers in 4 Minutes to Ensure They Can Buy Handling Marketing Response, Finding Down payment Funds
As you can see this will be a knowledge packed day full of excitement and education. Make a list of your questions and have them ready for her at her table following the end of the session. Robyn will remain near her table answering all questions possible for each and every one. Pre-register before and pay only $19.99 or $34.99 at the door. You can pre-register here and get the early bird pricing - http://bit.ly/s1CGW
Keep in mind, seating is very limited. Robyn is coming all the way from Connecticut and this will be a powerful event!
Date:
Saturday, November 7, 2009
Time:
9:00am - 4:00pm
Location:
Sam Seltzer's Steakhouse Banquet Room
Street:
12635 South Cleveland Ave
City/Town:
Fort Myers, FL
Ray Higdon
SWFL Twitter Guy
Today I updated my social media statuses to: "Time goes by so fast, people go in/out of your life. You must never miss the opportunity to tell these people how much they mean to you" Last Saturday I attended the funeral of someone I went to High School with. He left this world with kids and a wife left behind. This is someone I really liked as a person but had not seen in several years. Then, Friday night, my girlfriend was in a car accident. She was driving down I-75 in the pouring rain when someone slammed on the breaks in front of her causing her to slam in her breaks and get hit from the back. That caused her to spin and hit a guard rail where she was inches away from a 15 foot drop. Both back tires came off her SUV and it is totalled but she walked away with a scratch.
The moral of the story is that life is what goes by while we hold grudges and worry about who is right and who is wrong. Stop those grievances you have been holding because they may make you RIGHT, they will rarely make you happy. Forgiveness is giving up on the idea that the past could have been any different.
Ray Higdon
Founder - Forever Wealth Club
Best Real Estate Marketing Tip #1 Use the google keyword tools to define your market and niche. Google keyword tools help you pick either a list of topics or pull data from actual websites that you want to target similar people for. As you get a break for using relevant keywords in your ads, if you are targeting locally AND nationally, you may want to use two different campaigns. Example, one ad may say something along the lines of
Don't lose money buying in Fort Myers, Florida might be a local ad with the national ad saying Don't lose money in the wrong market, there are character restrictions that you have to adhere to but hopefully this gives you an idea.
Best Real Estate Marketing Tip #2 One of the costliest ways to misuse the google keyword tools is not understanding match types. You can use brackets ([ ]), quotes (" ") or broad matches which are just the words. Brackets mean that the person has to type the sequence in the right order for your ad to show up. Example: If you were targeting the phrase "Fort Myers Real Estate" this is how it would look like: If you set the google keyword tools for brackets, someone would have to search "Fort Myers Real Estate" for it to show up, if they searched "Ft Myers real estate", it would not show up, however if they searched "best Fort Myers Real Estate" it would show up as the exact phrase is in there. If you set the google keyword tools with the same phrase as parenthesis, the user would have to search that exact phrase with no keywords in front of nor behind your phrase for it to show up. Now, the costly option is when you do not use brackets or parenthesis. If you set just the phrase that means when anyone searched ANY of the words contained within the phrase, your ad may just show up. So if someone searched Fort Bragg accidental death, your ad may just show up, now, if you are going to use local keywords, be sure to use the demographic features of the google keyword tools.
Best Real Estate Marketing Tip #3 Lastly, another way to use the google keyword tools for maxium effectiveness is to determine long tailed keywords. This is a secret of the industry. Big marketers target broad keywords just to find the little pockets of gold that are cheap and get some traffic. For example, in using the phrase above, you may find that "who should I call to talk about Fort Myers real estate" is a long tailed keyword that is very targeted and also cheap. You find those phrases and you are in the money!
Ray Higdon is founder of the Forever Wealth Club and a master Internet marketer. You can keep up with Ray at Southwest Florida Twitter via or you can download 7 Free videos on Internet marketing
Founder of the Forever Wealth Club, Social media and Internet Marketing Expert
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