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René Fabre - Social Media Marketing

market update: Seattle, WA 98105 (single family dwellings)

Seattle, WA 98105 zip code map

As you can see on the RTS report, Seattle 98105 is coming back strong and the trend is upward. This is an interesting and dense part of town with a lot of vintage old Seattle homes. Sales prices in this area are higher than most of the surrounding areas. It also includes the private neighborhood of Windermere, which is very exclusive. You’ll find a lot of iconic northwest owner names here that are very much a part of local history.

 

About half the homes here are 1.5 and 2 story and were built on average in the 1930’s. Most of them have basements and many of them have wonderful views of the Montlake Cut (flowing into Lake Union) and Lake Washington. Zip code 98105 includes the University of Washington campus (and District), University Village, and the Laurelhurst neighborhood.

 

You’ll see in the RTS below that the Windermere homes are huge, averaging 3990 square feet, with 4 bedrooms, 3 baths, most of them built around 1950. Also note the average lot size here is a little over twice that of other home in the zip code. There are 237 homes in Windermere. I removed the 18 homes on Lake Washington waterfront so we didn’t skew the stats... these homes have recent sales of $3.9 million to $7.8 million.

 
Residential Transaction Study 8/24/2009
Project description: Seattle WA 98105 (non-waterfront) single family dwellings
 
monthly market Most recent transaction: 8/18/2009 Market (homes): 5773
month year sales mrkt% $/sqft avg price median
Aug 2009 11 0.2% $293 $787,577 $510,500
Jul 2009 23 0.4% $289 $785,371 $599,000
Jun 2009 33 0.6% $263 $656,220 $615,000
May 2009 13 0.2% $260 $683,765 $515,000
Apr 2009 14 0.2% $257 $617,514 $542,475
Mar 2009 4 0.1% $228 $705,000 $747,500
 
property characteristics
1 story 2274 w/ bsmt 5,234 platted 5,566
1.5 story 1867 avg bsmt sqft 994 avg lot sqft1 5,452
2 story 1474 w/ garage 1,050 unplatted 207
3+ story 31 avg garage sqft 314 avg lot sqft2 6,978
avg % imprvd 45% avg year built 1933 avg bldg sqft 2,555
avg # beds 3 avg # baths 2    
  1avg lot sqft of all platted properties 2avg lot sqft of all unplatted properties
 
 
Ticor Title ITMr2 The data used in this report is deemed reliable, but not guaranteed. Ticor Title cannot be held responsible for any inaccuracies.
© 2004-2009 Ticor Title Renton WA 98057
 
Residential Transaction Study 8/24/2009
Project description: Windermere, Unrec... Seattle 98105
 
monthly market Most recent transaction: 8/18/2009 Market (homes): 217
month year sales mrkt% $/sqft avg price median
Aug 2009 1 0.5% $402 $900,000 $900,000
Jul 2009 1 0.5% $515 $3,510,000 $3,510,000
Jun 2009 1 0.5% $253 $1,115,000 $1,115,000
May 2009          
Apr 2009 1 0.5% $550 $885,000 $885,000
Mar 2009          
 
property characteristics
1 story 119 w/ bsmt 186 platted 217
1.5 story 19 avg bsmt sqft 1,493 avg lot sqft1 13,712
2 story 77 w/ garage 125 unplatted
3+ story 1 avg garage sqft 480 avg lot sqft2
avg % imprvd 55% avg year built 1952 avg bldg sqft 3,990
avg # beds 4 avg # baths 3    
  1avg lot sqft of all platted properties 2avg lot sqft of all unplatted properties
 
 
Ticor Title ITMr2 The data used in this report is deemed reliable, but not guaranteed. Ticor Title cannot be held responsible for any inaccuracies.
© 2004-2009 Ticor Title Renton WA 98057

market update: Renton WA 98057 (condominiums)

 
Residential Transaction Study 8/23/2009
Project description: Renton WA 98057 - Condominiums
 
yearly market Most recent transaction: 8/10/2009 Market (homes): 457
year sales mrkt% $/sqft avg price median
2009 8 2% $168 $159,159 $153,975
2008 11 2% $246 $204,143 $218,900
2007 71 16% $300 $229,795 $223,900
2006 38 8% $209 $186,226 $185,000
2005 104 23% $195 $173,497 $169,945
2004 23 5% $152 $148,443 $153,950
 
 
Ticor Title ITMr2 The data used in this report is deemed reliable, but not guaranteed. Ticor Title cannot be held responsible for any inaccuracies.
© 2004-2009 Ticor Title Renton WA 98057

market update: Renton WA 98057 (single family dwellings)

 
Residential Transaction Study 8/23/2009
Project description: Renton WA 98057 (non-waterfront) single family dwellings
 
monthly market Most recent transaction: 8/12/2009 Market (homes): 1650
month year sales mrkt% $/sqft avg price median
Aug 2009 2 0.1% $148 $442,000 $442,000
Jul 2009 7 0.4% $156 $361,243 $425,000
Jun 2009 4 0.2% $134 $273,112 $261,750
May 2009 9 0.5% $124 $272,896 $235,000
Apr 2009 4 0.2% $147 $425,517 $471,034
Mar 2009 2 0.1% $180 $276,500 $276,500
 
property characteristics
1 story 1009 w/ bsmt 1,018 platted 1,553
1.5 story 353 avg bsmt sqft 952 avg lot sqft1 7,788
2 story 277 w/ garage 398 unplatted 97
3+ story 1 avg garage sqft 460 avg lot sqft2 10,842
avg % imprvd 61% avg year built 1947 avg bldg sqft 1,994
avg # beds 3 avg # baths 2    
  1avg lot sqft of all platted properties 2avg lot sqft of all unplatted properties
 
 
Ticor Title ITMr2 The data used in this report is deemed reliable, but not guaranteed. Ticor Title cannot be held responsible for any inaccuracies.
© 2004-2009 Ticor Title Renton WA 98057

The Asynchronous Conversation in Social Media...

I love the visual you get when you observe the life cycle of a dandelion.

It perfectly demonstrates a very important aspect of social media marketing.

The asynchronous conversation.

Dandelion in Purple and Red

Regardless if you blog, tweet, facebook, or email, you are participating in asynchronous conversation.

When we participate online in communities (like Active Rain) by joining in the conversation we’re very much like the dandelion. A seed of thought occurs and takes root. The idea grows and blossoms into a conversation we articulate to the community. Like the single dandelion blossom that randomly scatters its hundreds of seeds to wherever the wind shall take them, our conversations online do likewise.

 

This is very different from the conversation we have that I may or may not remember from yesterday, last week, or last month by phone or in person. As time forgives no one, that conversation died the moment I forgot.

 

The asynchronous online conversation, however, is like the ubiquitous dandelion seeds cast upon the electronic breeze that is cyberspace. They quietly reside dormant in the search engine index until the right conditions exist and they are called upon. We don’t know exactly when, where, or how that will happen. Yet we do know if Google, Bing, and Yahoo consider that seed on topic and a relevant conversation from an authority on the subject, they will deliver that seed right up and the dandelion will blossom once again. It only takes one seed to start the whole amazing cycle over again.

That is why online communication is such a powerful medium. When we have topical online conversation we create dynamic opportunity. When we search online we are finding the dandelion seeds of the asynchronous conversation that are waiting for us. 

 

René Fabre is well known for his innovative marketing programs. He is a sought after speaker and motivator known for his knowledge, keen interest, and insightful approach to contemporary marketing ideas and technologies. His obvious passion for the subject is well known and contagious. He frequently gives workshops and round table conversations on Internet Marketing, Social Media Marketing, and Lead Generation. 

market update: Renton, Washington - Condominiums

 
Residential Transaction Study 8/21/2009
Project description: Renton, WA - Condominiums
 
yearly market Most recent transaction: 8/14/2009 Market (homes): 4215
year sales mrkt% $/sqft avg price median
2009 86 2% $169 $175,531 $161,000
2008 212 5% $196 $209,131 $202,000
2007 405 10% $225 $218,670 $210,000
2006 444 11% $191 $191,278 $180,000
2005 515 12% $168 $167,173 $164,900
2004 321 8% $145 $150,516 $149,490
 
market by assessed value ranges  
Assessed Value Range # mrkt % last 12mo avg sale $ median sale $
$50,000-$99,999 82 2% 5 $87,500 $87,500
$100,000-$149,999 1,134 27% 54 $137,200 $134,000
$150,000-$199,999 1,288 31% 65 $160,925 $158,500
$200,000-$249,999 981 23% 53 $209,194 $211,500
$250,000-$299,999 469 11% 29 $227,863 $240,000
$300,000-$349,999 183 4% 9 $260,948 $255,738
$350,000-$399,999 49 1% 3 $440,000 $440,000
$400,000 and up 11 % 1 $445,000 $445,000
 
property characteristics
1 story 329 avg bldg sqft 1,029 avg site sqft 305,530
2 story 1732 avg year built 1988 avg % imprvd 87%
3 story 2048 avg # beds 2 w/ garage
4+ story 98 avg # baths 2 avg garage sqft
 
ownership statistics
Average length of ownership = 6.3
properties owned for:  
0-5 years 2,233    
5-10 years 1,058    
10+ years 760 on "No Call" list 6
Average taxes = $1,950
 
 
stats by bedroom count
Market by bedroom count (last 12 mo.)
rooms sales avg price avg $/sqft
1 28 $148,156 $208
2 92 $186,938 $183
3 35 $204,446 $162
4+      
 
 
Ticor Title ITMr2 The data used in this report is deemed reliable, but not guaranteed. Ticor Title cannot be held responsible for any inaccuracies.
© 2004-2009 Ticor Title Renton WA 98057