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Todd Waller | Ann Arbor Real Estate | Team366

Ann Arbor Event: FestiFools this Sunday, April 6th

FestiFools It's that time of year again! For those unfamiliar with FestiFools, here's the description from their site:
FestiFools is a non-profit production of the START Project, a University of Michigan Lloyd Hall Scholars Program initiative. FestiFools brings students and community volunteers together to create unique public art that is free and accessible to everyone. Specifically, we make huge-mongous papier-mâché puppets and march them around downtown Ann Arbor the first Sunday in April.
For more information, click on the logo above or check out the video below.

Chicks in Ann Arbor

It has often been commented that Ann Arbor is 24 square miles surrounded by reality. Oft times, that statement has been used to point out some disconnect between the city and its neighboring communities. Team366 Real Estate Rooster

Well, in a startling twist, the City of Ann Arbor is considering a proposal to allow city residents keep chickens!

Chickens!

Specifically hens, because no one likes to be woken at the crack of dawn by a crowing rooster.

The Team366 Real Estate Rooster is simply not amused!Thank goodness the proposal doesn’t also include a car in every garage. That would be almost to spiffy!

"A chicken in every pot and a car in every garage" - President Herbert Hoover, 1928

We’re not on our way to creating Hoovervilles again, are we?

Next story-line: When Chickens Go Bad!

Ann Arbor Area Real Estate Statistics | February 2008

From the Big House Data Executive Summary:

February 2008 is in the books and the listing pace is down by over a full quarter of the market. That means that there is currently a quarter less new inventory for purchasers to choose from! Depending on your view of the current market, this is either good or, at worst, neutral news for the real estate market as a whole.

Of course, from a seller’s perspective, this is decent news. There is less competition among homes currently for sale. However, the flip side is that sales prices are not rising, on average.

Meanwhile, buyers are still having a field day. Great inventory of properties to choose from, still relatively cheap cost of money…if you are soon to be or already in the market for a new home, this is a great market for you! We will likely not see a buying market as good as this in quite some time.

Timing this market, as a buyer, could be a bad move. Especially considering the rapidly changing interest rates, you could end up making a wash of your next purchase, if you try to time the bottom of the market. We did a post on timing the bottom of the real estate market earlier.

On to the charts!

Average List Price - February 2008

February 2008 - Washtenaw County Average List Price Down nearly 10% from February 2007, the average list price for a property in Washtenaw County was $255,827 for the month of February.

The red, 12 month, moving average trend line shows that the market held to it’s listing averages until about April 2007. This coincides with the Pfizer buyouts hitting the market in Washtenaw County. The homes initially began to come on the market in February, the buyouts began to happen almost instantaneously. When the relocation department took control of many of the listings, dramatic price reductions were seen. For the impact to be seen in April of 2007 shows there was a significant drop in those few, short months.

Average Sales Price - February 2008

February 2008 - Washtenaw County Average Sales Price $232,250 was the average sales price for a property in Washtenaw County in February 2008. This is down 6% from February 2007.

Again, the 12 month moving average trend line shows a similar picture to the average list price.. Around April 2007, the average sales price of property in Washtenaw County began to pick up downward momentum.

Number of Listings vs Sales - February 2008

February 2008 - Washtenaw County Number of Listings v Sales This is always the fun chart! This shows the number of listings against the number of closings across the last three years. It is quite extraordinary to see nearly one third of this market cycle on one page.

Examining the 12 month moving average trend lines, it is encouraging to see the closings trend line begin to come North. The listings trend line has flattened, if not begun to drop across the last couple of months.

Real Estate Marketing | Traditional, Innovative or Bleeding Edge?

The marketing of real estate has always been a process that changes. In fact, the one constant about real estate marketing, is that it changes rapidly!

Acceptable
Seller's have come to expect a level of service already. That level of service may vary from region to region, but I suspect that the norm looks something like: ads in the local paper, ads in the local Homes magazine, postcards to the neighbors, open houses, maybe some actual door knocking. A good base from which to begin an all encompassing marketing effort.

Team366 Aha! ChimpGood
Used to be a time when an agent could Wow! their clients with the prospect of having their home marketed on the agent’s own site, the broker’s site and likely Realtor.com. Frankly, seller’s take that for granted now! Having a store front on the internet is great, but how will prospective buyers find your home if they don’t know the name of the agent or agent’s company?

Better
In the last two years or so agents would Wow! their clients by showing them how easy it was for Google (the all knowing search engine) to find the agent’s name and website(s). This is in addition to pushing the property out to the usual sites that properties end up (Realtor.com, broker’s website, agent’s website). Not bad, but there are better results to be had!

Best
Last year, Team366 started to use a system, incorporating narrated video walkthroughs, that pushed our clients’ properties to the corners of the internet, in addition to the usual spaces. And we did it with amazing success! The board average for listings sold by agents in the Ann Arbor Area Board of Realtors was under one out of five! Less than 20%!

Team366 sold 64% of the listings we took last year utilizing this system. The system we use creates between 400 and 1000 links back to our client’s property. Sound crazy? Check out the Try a Google search for 1815 Cranberry, Ann Arbor, MI or 3121 Forest Beach, Torch Lake, MI. You’ll see anywhere from 350 to over 1,000 links that Google has indexed about these properties.

If Google can find 1,000 links of a home’s address in its index, that means that there are 1,000 instances where prospective buyers can find your home!

Long tail marketing for sure!

Our experience has shown that the average agent generates about 10 links back to their clients’ property. Try it out yourself! Go to Google and type in the address of a home you know is currently on the market.

Seller's need every edge they can get in this market!