Sweet Viscape

Just as we predicted: Viscape University’s real estate blogging event on Monday night drew a packed house - virtual standing room only! The gathering brought some of the most influential real estate professionals together for an exciting discussion surrounding blogging.

While we don’t know just how much beer and wine those of you participating from home were drinking (well, we do know of one anonymous participant who was sipping margaritas from a bar in the Caribbean!), it sounded like the audience was having a very good time (and learning, too!). Real Estate Tomato’s Jim Cronin and Caribbean Islands Realty’s Jim Walberg kept us all entertained. At one point, they compared the discipline of blogging to dieting (yikes!) and told some great tales about their own blogging “adventures.”

The Jims told us that blogging isn’t for the faint of heart. It takes good content and sometimes a little humor (we try our best to hit the humor part here on Viscape’s blog). It takes knowing your audience and using relevant keywords that will help “Googlers” find your content.

And most of all, blogging takes some serious dedication. That’s why Jim Walberg, we learned, devotes two hours every evening-from 10 p.m. to midnight-to blogging. That’s why Jim Cronin coaches realtors to become more successful bloggers.

Sound challenging? Maybe, but as Jim and Jim pointed out, blogging is the “new advertising.” It’s the best way to get leads without spending gobs of money on print and radio spots; it’s a way to establish yourself as an authority; and it’s the best way to become the realtor people want to get to know and turn to for market advice.

I'm so happy to be a part of this great community! It looks like there are a lot of great realtors around here.

I have been looking at some of your beautiful properties and thought you'd be interested in listing your properties for FREE on Viscape, a social marketplace for vacation homes where you can post your listings for FREE. With its Web 2.0 technology, Viscape will make other vacation home sites obsolete.

Travelers from all over the world are using Viscape to find vacation properties throughout the United States and around the globe, so listing your properties on Viscape is a great way to gain drive leads to you for FREE.

So what are you waiting for? Get started posting your listings now at: http://viscape.com/properties/wizard/start and get the FREE leads coming your way. Or, if you have more than ten properties, we'll be happy to upload them for you, at no cost to you. Just send us an email at lnathan@viscape.com if you need help!

Have a great Labor Day, everyone!

But marketing your listings and your real estate business is a daunting task. The Internet is constantly evolving, so it takes more than a blog and a profile on Facebook to connect with potential buyers and renters. You have to know where to find them and how to get—and hold—their attention. You have to know what’s in store for the Internet’s future.

TODAY, Tuesday, August 26, at 12PM (noon) EST, Viscape.com will host a virtual workshop on how to stay on top of the real estate market and spread the word about your business by networking online and leveraging social media. Real estate entrepreneurs and Viscape.com co-founders Caroline Allison and Dan Engfer will be leading the call. This will be a brainstorming workshop for participants to share ideas and learn from each other. By the end of the conversation, you'll have fresh ideas to advance your business going forward. Everyone who participates in the call will have the opportunity to continue the conversation by email afterwards.

Real estate brokers of all backgrounds are encouraged to attend. Ready to jumpstart your real estate business? Use the following dial-in number on Tuesday, August 26 at 12:00PM (noon) EST:

Call-in: (218) 936-3885
Passcode: 527-370-941

If you plan to attend, please send a quick email to lnathan@viscape.com so we can give you access to a PowerPoint presentation we've created for the event.