College Grove, TN

Creating Your Listing Trailer...
     The main downside I see with amateur videos is that they are often way too long. While you may think that all the information you are putting in the video is important, your audience may think - BOR-RING!!! Don't bore your clients and prospective buyers with the details - you can do that later. The purpose of your video is to tease them enough to entice them to make the call. Here's how:
     Introduce the subdivision or area. In this example I used a voice over while driving down the road. It could be as you are driving into the subdivision or up to the house. This give your audience a "feel" for the neighborhood - especially if they are not familiar with the area.
     Do a short take outside the property. Describe some of the main features of the property but hold a few things back.
     Do a take of the kitchen. The kitchen is often the home maker's domain. Use the word "home maker". It is generic and cross gendered.
     Do include a few 2 second stills with a "call-to-action" voice over followed with your information.
     Remember, keep your video short, concise and succinct. 60 seconds rock, more than that, their eyes begin to roll...

This beautiful Williamson County farm encompassing over 70 acres was sold Summer 2007 by real estate broker/auctioneer Tommy Anderson of Prudential Woodmont Realty Auctions.