About Sumner County, TN

Finding that "perfect home" is different for everyone. When I meet with buyers for the first time, one of my initial questions is, "What is important to you in a home?" Some people have price limitations and require a certain number of bedrooms and/or bathrooms. Others demand a specific school district or subdivision. And then there are some who really don't know what they want....they know what they DON'T want.

Personally experiencing a relocation from California to Gallatin, Tennessee and going through the process of moving and purchasing a home in this area, I have gained invaluable knowledge which I am eager to share with buyers. Starting with my initial consultation with a buyer, through the process of looking at homes, I offer personal attention to my client's likes and dislikes.

Questions such as, is it important to have a large kitchen, a laundry room in the house or garage, a fully fenced yard, bedrooms all on one floor? Is the age of the home relevant, the school district important? Do they have a commute to and from work making the proximity of highway access important? Will a fixer-upper be more to their liking, or do they want a turn-key home ready for them to move right in?

These are questions sometimes even buyers don't think to ask themselves.

I pride myself in offering "Service You Can Smile About" with integrity, professionalism and productivity. Should you or a family member have any questions about buying or selling a home in beautiful Middle Tennessee, don't hesitate to contact me at (615) 829-1051.

Last week, I had the pleasure of attending SHIFT tour with KW founder, Gary Keller. Gary is a brilliant business man, and had some very profound insights:

• Get used to the real "now". Things are not going to go back to the way they were in 2002-2005. It was a facade.

• It's okay to be a real estate "salesperson". You need to learn to MOFIR (make offers for immediate response). MOFIR's of the moment could be for first time buyers, investors, and move-up buyers. IDEA: create a "best buy list" for each group, and market them to your past clients, and sphere.

• Look for a minimum of 10:1 return on marketing dollars.

• Be the local real estate market economist of choice. Know your local numbers, learn what they mean and be the voice of the marketplace.

• Ever thought of doing open houses for REO's? Post your cell # on large signs to capture buyers ("bank owned, call me for information XXX-XXXX"). Become the REO neighborhood information center (why is grass so high, why are there stickers on the window, etc.)

• Go to work everyday. Get dressed, time block for your important activities, lead generate, and get into an accountability relationship)

• Take advantage of social media to network (facebook, twitter)

• Don't hang around negative people - - use words of life, practice unconditional love and turn the news OFF

• Tell the truth. Bad advice in today's market can be catastrophic. Good or bad news is better than uncertainty. Don't make the delivery of bad news personal.

• Make decisive choices. Trying is failing with honor. Surround yourself with supporters. Track your results.

• Understand that YOU can make a difference in your clients' lives. Save families from foreclosure, save marriages. You are needed NOW more than ever.

• It's called a buyer's market for a reason.

• You should implement 33 touch accelerator - 2 emails and 1 call per month.

• If you are confident, it's easy to make calls. Have something good to offer, and it is really easy to call and tell people about it.

• Average is not a great place to live.

• You do not succeed your way to success, you FAIL your way to success.

• What will separate you from your competition is your willingness to do what they will not.

• You can do anything you want if you write it down and come up with a plan

• Never give up! Down is the opportunity to get up!

• You are on this planet to grow spiritually. You have to learn to see down as up, spiritually

• Success is inside of you, let it out!

• When you fail - ask: what happened, and what do I do now?

• If you take action, you can get anything you want within 5 years

• Success is how high you bounce after you hit the bottom - - George Patton

• There are no rags to riches without the rags

• You may not realize that sometimes a kick in the teeth is what's best for you

• Your greatest moments often come after your greatest defeats

• Japanese Etymology for CRISIS is danger + opportunity

• CRISIS: Circumstances Requiring Immediate Shift In Strategy

• Stop obsessing about what is wrong, and focus on what you have that is working.

• We all stink when we start anything. You practice and make time in your day to improve.

• Most realtors want to play the gig (show and list property) instead of practicing (lead generation)

• Change is going to come. It can happen to you, or you can embrace it and deal with it.

• Recession = 2 consecutive quarters with a drop in spending. Real Estate entered recession in Fall of '05

• 50% of homes being sold are to first time buyers, and that # is expected to increase by the end of '09

• You have to do EXTRA to achieve AVERAGE results in this market. What would you have to do to achieve extraordinary results?

• Rule of thumb: for every 10k in price drop, interest rates will increase 1%. The increase in interest will overshadow waiting on the price to drop.

• You have to price ahead of the market

• If people are buying now, they are either dumb, or have a dumb realtor (ouch)

• When the tide goes out, it exposes everyone who is not wearing a bathing suit (the market exposes the agents who are not skilled, and should probably never gotten into the business)

• Why be average when you can be exceptional?

• Always remember, you are striving to have a great career, and not just a great year.

The Six Fundamental Secrets in the SHIFT:

1. Get real and get right . . . right now
2. Re-margin your personal and business expenses . . . right now
3. Focus on lead generation and conversion . . . right now
4. Get sellers to price ahead of the market and stage their homes . . . right now
5. Help buyers find their motivation . . . right now
6. Get involved in short sales, REO's and foreclosures . . . right now.

• Little effort becomes habit and leads to little results. Big effort becomes habit and leads to big results. Choose the results you want, then choose the effort.

• Average and below do only what they like to do; people who are above average do what they don't like to do.

• Take responsibility for the outcomes in your life. It's not up to everyone else to create the life you want; it is up to you.

• You've gotten where you are because of what you do. . . and you will stay where you are because of what you do (good, bad or indifferent)

• "It is not necessary to change. Survival is not necessary." -- W Edwards Deming

• "If your ship doesn't come in, swim out to meet it". - Jonathan Winters

• There are no longer enough transactions to go around. Some of the Realtors and real estate companies will not survive.

• Real estate is an industry of perspective. Your role is to be there for the client when things go wrong, not when things go right.

• You need a database. If you don't have a database, you have no relationships . . . and therefore, no business.

• 50% of all sales happen before noon.

• Time management is money management. The way you manage your time will determine your money.

• Most people are not chasing success, they are avoiding it.

• If Realtors do not have active buyers and sellers, that means they are not "working" (lead generating).

Price: $374,900 FIZBER.com ID 11646251 Single Family with 4 bed, 3.5 bath, in 136 Ashland Point Hendersonville, TN, 37075 http://www.fizber.com/11646251/		136 Ashland Point - For Sale By Owner Property Details: Type: Single Family Address: 136 Ashland Point, Hendersonville, TN, 37075 Sq footage: 4073.0 Floors: n/a Bathrooms: 3.5 Bedrooms: 4 Year built: 1999
View full property details and seller's contacts. View more Tennessee homes for sale. Homes for Sale by Owner.
Description: Reduced! Have money left to make the changes you want This is a MUST SELL and sellers are very motivated to consider any reasonable offer. Why pay top dollar for your house and THEN still have to spend money on changes to make it the way you want it? Here's your opportunity to get the best buy you can for less money, and still be able to afford to make the buyer preference changes so it's you're way from the start!! Whether you want to move in and make the improvements or do the improvements first, this house is ready for you. Remember "When you snooze - you lose" so don't fall asleep on this opportunity and miss out. Home offers a large kitchen and living space perfect for entertaining. Both rooms open to a large deck allowing you to bring the outdoors inside. High ceilings and decorative molding make this an unbelievable buy. Exterior Features * Construction: Brick * Lot: Sloped * Style: Traditional * Driveway: Aggregate * Siding: Wood * Water/Sewer: City * Exterior Feature: Deck Interior Features * Bathroom Features: Half Baths Other: 1, Full Baths Other: 2 * Bedroom 2 : Dimensions: 15x13, Bath * Bedroom 3: Bath, Dimensions: 13x12 * Bedroom 4: Walk In Closet, Dimensions: 13x11 * Dining Room: Dimensions 15x13, Formal * Fireplace: Number: 1 * Flooring: Tile, Hardwood, Carpet * Heating/Cooling: Central Air, Electric Cooling, Central, Gas Heat * Kitchen: Eat-in, Dimensions: 15x13 * Basement Features: No Basement , Crawl Space * Living Room: Dimensions: 25x15 * Main Level Features: Half Baths: 1, Sqft: 1783, Bedrooms 1, Full baths: 1 * Other Room 1: Dimensions: 8x6 * Other Room 2: Public Sewer Service * Rec Room: Dimensions: 23x15, Over garage * Rooms: Hobby Rooom Dimensions: 16x11, Sewing room, Number of: 10 * Appliances: Garbage Disposal, Microwave, Electric range, Dishwasher, Electric oven * Bedroom 1: Master Bedroom Downstairs, Dimensions: 15x13 * Interior Feature: Smoke Detector, Extra closet, Walk In Closet, Ceiling Fan(s) * Master Bath: Whirlpool, Suite
More Photos:

Fairvue Plantation has planned to begin development of their 80 acre Mixed Use site at the corner of Nashville Pike and Douglas Bend Rd in Gallatin, TN. The site is currently planned to introduce a new 72 unit "One Level Living" condominium development and a 298 unit very upscale "Lake View" apartment development. Plans have been approved at the City of Gallatin for both parcels to begin later this year.

The complete master plan of the entire 80 acre site is not complete at this time but is in progress. On the planning table is a Mixed Use commercial development that will bring up-to 300,000 sq ft of office space mixed with a retail component to round-out the site. Contact royce@roycedugan.com for additional information about the upcoming development plans.

Mind Your Own Business!

Most Realtors® believe that because they earn a license that they have simultaneously become a Real Estate Business owner. They have confused having a business with being a part of an industry. Dave Ramsey often says that if you are running a business that is not profitable, you don't own a business . . . you have a really expensive hobby.

Here are some indicators that will help you determine whether you are truly running a business:

Mindset and Attitude: Your mindset predetermines your responses to situations. It is the filter through which you see life. If you are a Realtor®, yet you refuse to exercise self control and mastery over time and task management and lead generation and conversion, you are fooling yourself.

Commitment: Business owners are committed to their business. They continually make investments in that business. They have dedicated office space, state of the art tools, and they are at the cutting edge of industry techniques. They have a course of action that they have charted, and they stick to it.

Focus: Undivided focus and attention to your goals. How well do you know your numbers? How close are you to achieving the goals you set at the beginning of the year? Do you focus on dollar productive activities? Is your business prospecting based and marketing enhanced, or are you one of the bazillion agents who are praying that your phone will ring?

Business Plan: Goals without a timeline and a plan are a wish! If you are a full-fledged business owner, you should have a business plan that contains objectives, budgets, staff/leverage, lead sources, targeted marketing strategies, educational needs, proven systems and models and action plans.

Capital: Legitimate businesses have capital accounts and budgets. They spend by design, not by default. And, they have a rainy day fund. Most Realtors® do not. That is why there was a mass exodus from the industry at the end of 2008 and the beginning of 2009. Companies and agents did not have capital set aside to fund them through the market shift.

Models & Systems: Economic Models (how much money they need to make, and how they will make it), Lead Generation (to help them generate the leads and convert them into dollars), Budget (expenditures that they will have to make to support the budget) and organizational (staffing and leverage to support the tasks necessary to power the other models).

Scorecards / Goal Boards: It is imperative to track your progress DAILY so that you know how far off track you are. Visually define your goals so that tracking is easy! Be able to reconcile every activity with associated results. If actions are not producing results STOP doing them!

Accountability: If you are not holding yourself accountable for results, you are not running a business. Do you do it? Do you own it? No excuses!

Coaching/Consulting: The most successful athletes and businesses hire unbiased, knowledgeable coaches or consultants who will hold them accountable to focusing on dollar productive activities and achieving results. Their mantra is: efficiency is doing things right; effectiveness is doing the right things. Coaches help you become more effective!

Do you own a business? If so, continue to improve it! If not, do you want to? If so, become learning-based, study proven real estate business models, and take the appropriate actions based on where you are today. It will be worth it!

For a complimentary business evaluation, contact me at 615-431-4701 or by email at paulamosley@kw.com or visit my website: rockstarsdothemodels.com.